Add Analytics To Ad Platform

Add Analytics To Ad Platform

We have a custom ad platform on the wordpress site I’m running — but it’s lacking in tracking.

Right now it counts impressions and clickthroughs, but the counts don’t jibe with Google Analytics or the Popularity Contest plugin.

More importantly, it doesn’t separate counts by date, which makes monthly reports very difficult.

I need to produce weekly and monthly reports on, and it would be very good if they were accurate. The platform itself it pretty robust, so it shouldn’t be too hard, I just don’t know how to do it.

Linking to our Google Analytics account would be OK, but then again, if I knew how to do this, I wouldn’t be asking.

The only catch is time frame. This needs to be done by Thursday.

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