FYI : When you finish reading this, look into the FAQs Tab also.
Lots of specific questions are covered there. And I’m open to your suggestions.
Disambiguation:
- SEOmoz MozScape API — is the SEMO API provided by SEOmoz
- \CA\APIs\MozScape API — is that SEOmoz API PHP implementation available here
What is the SEOmoz MozScape?
It is an API by SEOmoz designed for Search Engine Optimization and Marketeing developers.
Today, when search engines give out very little information on backlink profiles, MozScape sheds some light in a very dark place.
It’s a tool that allows you to get Metrics, BackLinks, AnchorTexts and TopPages for your competitors and yourself.
It gives you a (pretty much the only) way to measure your SEO effort’s results.
What operations does the SEOmoz MozScape support?
It supports the following operations:
- URLMetrics — gives you a birds-eye-view of the backlinks profile of an URL /Domain/SubDomain ranging from C-Class-es linking to an internal Rank/Trust metrics
- Links — gives you metrics about the backlinks of an URL and allows pagination through tens of thousands of backlinks
- TopPages — allows you to find the top ranking pages of any subdomain, your or a competitor’s and, if you combine this with Links, you can start analyzing / duplicating the linking profile of your competition
- AnchorText — gives you information about terms and phrases found in anchor texts pointing to an URL , operation which allows you to know the relevant anchors that help your compeitors rank
Now you understand why this SEOmoz API is rather expensive.
It gives a SEO the edge and intelligence to crush competition.
And this is why YOU NEED IT to compete with the big boys!
And they do have over 66 billion URLs indexed.
How much does SEOmoz MozScape access cost?
Well, the SEOmoz service is either free or quite expensive. No middleground.
The free version is usable yet low on details. The paid version starts at 500$/month.
So… it’s not for everyone. Even if every SEO would need and benefit greatly from the data, it’s not the most accessible SEMO service.
What is the \CA\APIs\MozScape?
This is the Script you’ll get if you purchase this product.
It’s a pretty advanced and very thorough implementation of the MozScape API in PHP .
It’s compatible with PHP 5 .3 or newer as it uses namespaces and closures extensively.
The SEOmoz MozScape API has a small issue. It’s very cryptic and you cannot develop for it without a wrapper.
Data is JSON (to save bandwidth and for compatibility probably) and the column names it returns are not-human readable… at all.
These ‘features’ give the MozScape API a learning curve. Who says otherwise is misleading you.
But, for improving your SEO efforts, it’s more than worth it.
This \CA\APIs\MozScape implementation offers several objects/functions that make it easy for you to create requests and handle the MozScape JSON responses.
You don’t need to remeber all the 4-5 letter column names as this API offers you Class Methods to access them.
And you don’t need to remember the API Call specific argument values when building the query URL .
This API does it all for you using explicit methods and killer error checking.
What do customers get?
Those awesome people get the following:
- fully commented and namespaced source code
- a .git repository for the source code that allows easy tracking of changes
- a Production/ folder that contains a Minified version of the script plus and ionCubed one
- a MUST READ PDF documentation of 21 pages plus a resources document
- a set of sample scripts that can get you up and running instantly
- the output of the samples script to see the data you can get from MozScape
- Kung-Fu Panda style awesome support
… and for PROs (… drums …)
- compatibility with cURL Multi for parallel requests (10 per second for paid accounts)
What do customers don’t get?
I don’t plan to teach PHP , SEO, SEM or MozScape usage. That will happen on my soon-to-be blog, but not here.
I will quickly help those with specific questions but I will not hold hands.
As I said, you need a bit of PHP and SEMO game for this. And if you don’t have it, it’s time go gain it.
••• Getting Started Guide •••
Follow these steps to get the Samples/.php up and running:
-
Get acquainted with the SEOmoz MozScape API using the Documentation/MozScape.pdf.
It’s a PDF file with the most important Links to the MozScape Wiki. -
Get acquainted with the \CA\APIs\MozScape API using the Documentation/CodeBase.pdf.
It’s a PDF file with the technical documentation of the Script.
(you can leave this step at the end also) - Get your free credentials from SEOmoz (or paid)
- Extract the Archive into a folder that’s accessible on your webserver (e.g.: localhost/mozscape)
- Go into Samples/ and edit the membership.inc file (clear instructions inside)
-
Then you can actually run the Samples/.php:
- localhost/mozscape/Samples/URLMetrics.php … for URLMetrics API call
- localhost/mozscape/Samples/Links.php … for Links API call
- localhost/mozscape/Samples/TopPages.php … for TopPages API call
- localhost/mozscape/Samples/AnchorText.php … for AnchorText API call
- Read the Documentation/CodeBase.pdf now if you haven’t already.
Can you show a demo or some other evidence of awesomeness?
Not a demo but a part of what you will receive is available here.
Get the sample scripts and their output samples.
You also get a part of the documentation (only some pages of the 21).
Click here to Download Documentation (Partial), Samples and their Output
and check them out. They will give you a good idea of things to come if you purchase.