The iPhone Apps get-rich-quick landscape is best suited for one of two people development shops. However, some companies are also making good revenues – specifically from in-app advertising.
In the report below, AdWhirl says that top apps can make $400 to $5,000 per day on ads. The average CPM works out to around $2 per 1000 impressions. It may not look impressive but its substantially better than the CPM rates at Facebook or MySpace apps.
However – These apps are from the most popular section on the app store… listing within the top 100 free apps. This is what is causing a problem for small developers. You need to crack into the top 100 if you want to get to the $400 daily revenue target.
Adwhirl iPhone Advertising Snapshot
You can access the Adwhirl data report directly here.