Apple airs first iPad 2 television commercial

Apple has released its first iPad 2 television commercial. Titled “We Believe,” the ad has sentimental narration reminiscent of Apple’s old Think Different ads. The narrator states, “This is what we believe: Technology alone is not enough. Faster, thinner, lighter…those are all good things. But when technology gets out of the way, everything becomes more delightful…even magical. That’s when you leap forward. That’s when you end up with something like this,” while shots of the iPad playing video, reading books, typing an email, creating a Numbers document, and using GarageBand for iPad play in the background. The ad has been posted to Apple’s YouTube page and on Apple.com.

Apple airs first iPad 2 television commercial originally appeared on TUAW on Sun, 03 Apr 2011 08:00:00 EST. Please see our terms for use of feeds.

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