Apple lovers in Japan camp out for ‘Lucky Bag’ sale

Retailers in Japan have a new year shopping tradition of selling ‘lucky bags,’ which contain an assortment of items whose value typically exceed the price you pay for the bag. To the delight of many Apple fanboys here in Tokyo, ‘lucky bags’ are also sold at the Apple store. But at 30,000 yen (about $370) they don’t come cheap.

Even at that price demand is sky-high, and only the most dedicated of Apple fans can get them. Shoppers typically start lining up the day before the Lucky Bags go on sale, because every year at least a couple of people hit the jackpot and get a Macbook in their bag. From those who braved the cold overnight, here’s a summary of what most are saying that they found in their respective bags. I haven’t seen any reports of MacBooks yet:

This is all according to early reports from an assortment of shoppers. Check out Guttyo Blog‘s picture of the bag plus contents all spread out on a table (above).

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Apple lovers in Japan camp out for ‘Lucky Bag’ sale originally appeared on TUAW on Sat, 01 Jan 2011 22:15:00 EST. Please see our terms for use of feeds.

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