Yesterday was a sad day for me, albeit one that was a long time coming. Yesterday, Helio, a wireless MVNO co-operated by EarthLink and South Korea’s SK Telecom, let out its final death cry. As I predicted in March, Virgin Mobile, who had acquired the failing company just two years prior, was pulling the plug on the post-paid side of their service that Helio had become. The lights were dimmed, the blinds were closed, and accounts were terminated. Just like that, Helio was dead.
As a small (yet lovely) chunk of our MobileCrunch readers may know, Helio was of some importance to me. On a whim one weekend, long before I became a writer here, I founded a community called Heliocity — which, as you could probably guess by now, was focused on Helio. It was a pretty tightly knit group of 10 thousand-or-so of the geekiest geeks you’ll ever meet, hacking at — and nerding out over — every Helio phone we could get our hands on. That community got me into blogging, which took me to all sorts of industry events, where I in turn met all the people who eventually lead me to my job here at TechCrunch.
To celebrate this nostalgia and recognize the rather cool company that once was, I present: the Helio Ocean 3. This is the phone that was to be Helio’s savior; this is their unfinished magnum opus. Prior to today, it was a myth; no one outside of the company had seen it, and the number of people within the company who had seen it could be counted on two hands.