RIM: Balsille And Lazaridis Out; Heins In – Blancer.com Tutorials and projects

Thorsten heins large

After almost a year of investor backlash, Research In Motion is shaking up the top of their food chain. Jim Balsille and Mike Lazaridis, co-founders and co-CEO’s will be stepping down while the current COO, Thorsten Heins will be stepping in.

RIM has been battered and bruised while trying to keep up with the top dog, Apple, and the plethora of Android devices that are littering the smart phone world. The once mighty and powerful Research In Motion has been dragged to third place in the phone wars. Severe backlash from investors who have been trying to force the co-CEO’s out, or at the very least produce something to catch up with Apple and Google, has finally caught up with the co-founders.

First order of business for the new CEO, hire a Chief Marketing Office to polish up the damaged brand. Heins isn’t ruling out licensing out the new Blackberry 10 OS in hopes of bringing honour back to the once top brand. As for the outgoing CEOs? Balsille will become “vice-chair of the board with special duties to examine innovation.” and Lazaridis will become a traditional director.

I sure hope it’s not too late for our Canadian sweetheart.