MyNines, an aggregator of private sales sites, is relaunching today with a number of new features and a more streamlined user experience.
Launched in March of 2010, MyNines aims to help consumers sort through the daily flash sales sites. MyNines aggregates products from various online sample sale sites and allows shoppers to find them all in one location. Users can search and filter by designer, category, highest discounts, as well as deals ending soonest, most viewed items, deals under $100, and newly listed. MyNines currently aggregates from over 80 sites, including eBay’s Fashion Vault.
With the relaunch, MyNines has rolled out a complete redesign of the site and a new feature called “Boutiques,” which includes sets of products from various sample sale sites curated by stylists, fashion bloggers and celebrities (this is very similar to Google’s Boutiques.com).
One of the most useful additions to MyNines is the sample sales calendar, which will aggregate the sale events from pretty much every sample into a calendar format to see which designers are featuring their sales on flash sale sites each day. You can also subscribe to the Sample Sales Calendar via Google Calendar, Outlook, or Apple iCal and you can set sale reminders for specific sales and MyNines will email you when those sales start.
While MyNines does aggregate actual products from a massive number of flash sales sites, some of the biggest players in the space, like Gilt Groupe, have not signed in to be included in the site’s feeds (although Gilt’s sales are included in the Sample Sale Calendar). The site’s founder, Apar Kothari, seems optimistic, however; that eventually all private sales sites will sign on to give MyNines a feed of their daily sales. Kothari adds that MyNines will soon start rolling out more personalized shopping features and will suggest certain sales and items to members based on what sales they click on.
