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Advertising and social media startup Camber Tech is launching its freemium service called Adlibrium Dailies, a daily deal service for mobile that distributes deals through mobile applications. The service displays the offers as standard banner ads within apps through remnant mobile ad inventory via ad exchanges, as well as via email to its own subscriber base. When tapped, the banner ads open up the advertiser’s offer, discount or coupon.

The service is live now in San Francisco, L.A., New York, London, Dubai, Mumbai, Bangalore, Singapore and Sydney.

Adlibrium launched into private beta on Android back in August with a focus on the small-to-medium sized business market. The platform lets local businesses create fixed price and time-sensitive offers and ad campaigns similar to Groupon Now. The difference is that Adlibrium doesn’t take commissions – instead, the startup charges for setting up a new campaign ($10, $50 or $100, depending on the type of ad, ranging from text-based ads to exclusive offers) and for the level of targeting capabilities the advertiser chooses. Offers and ads could be anywhere from $20 to $1,000 depending on how long they run and how narrowly targeted they are. For example, ads could be targeted only to those users within a 5-mile radius from a specified location.

As of today, the company says it now reaches 4 million consumers through its network (both via email and mobile combined). More info about this service is available here.

In addition, Adlibrium is also now launching an on demand local salesforce platform it calls Adlibrium Agents. The service, available as an Android App, is aimed at SMB service providers and is open to anyone who provides services to this market.

Women 2.0, an organization whose goal is to increase the number of female founders in technology startups, is sharing some good news today: the number of women starting companies has doubled over the past three years. The new data comes from a survey of its own community, which includes everyone from actual founders and co-founders to aspiring entrepreneurs.

Back in 2008, Women 2.0 ran the same audience survey and found that 25% of its community were women founders. Today, more than 50% of its audience can now say the same.

Granted, only polling the audience of a women-focused technology community isn’t going to give you the same hard data as you would find if you took a broad sampling of the startup community as a whole and looked for changes over time. However, it likely does indicate that many of those 2008 respondents who claimed to be “thinking about entrepreneurship” actually followed through and launched their own companies. And that, in and of itself, should serve as solid inspiration for women entrepreneurs.

Unfortunately, not all the data is so rosy. The organization also said that the number of women exiting or getting funded has not changed significantly since 2008.

Another change from the previous survey to today’s is the location of the Women 2.0 audience. In 2008, nearly 100% of the community was based in the San Francisco Bay area. Now, the Bay Area accounts for 46%, while New York is 7% and the remaining members (which includes international members) accounts for 47% of the audience.

Women 2.0 says it has grown over the years as its audience matured. Three years ago, 85% of the community was only interested in events. Now, 25% are interested in events and the rest are interested in education around entrepreneurship and access to funding.

The organization also announced that the Kauffman Foundation is providing Women 2.0 with a second round of corporate sponsorship.. The corporate sponsorship will help Women 2.0 expand its educational resources via its online site and its global networking events like Founder Friday.

Streaming movies just got a little more tempting for the home theater enthusiast. Starting with Vudu’s release of Pirates of the Caribbean: On Stranger Tides, select movies will stream with Dolby’s bandwidth-friendly Dolby Digital Plus 7.1 audio. It’s almost time to throw-out your Blu-ray player, kids. High quality audio on streaming movies is convergence at its finest.

Vudu has long been known as the innovator of high-quality streaming media. Well before Walmart acquired the streaming company, Vudu introduced high-def movies and stunning 1080p HDX titles back in 2008. Now, here in 2011, Vudu is breaking expectations again with 7.1 audio.

“We’re thrilled to announce that the first entertainment content for an over-the-top or broadcast environment has been released in 7.1-channel surround sound, the best possible audio experience available for this type of delivery. It’s great to collaborate with a leader in HD streaming like VUDU to enable consumers to enjoy the latest 7.1 films,” said John Couling, Vice President, Products and Platforms, Dolby Laboratories. “Today is just the first step. We look forward to having the opportunity to work with additional content providers to deliver premium-quality 7.1 surround sound to more consumers.”

More than 30 files have been mixed in 7.1 audio for their theatrical release and DD+ allows for similar mixes in a home theater. Dolby states that more than 430 million device have the goods necessary to process Dolby Digital Plus including TVs, set-top boxes, Blu-ray players, and mobile phones.

Vudu has a real chance to steal some of Netflix’s subs if they can quickly roll out more 7.1 audio titles. I, for one, long ago gave up high-quality audio for the convenience of streaming media and would love to reclaim my ears.

Dexetra, a mobile start-up, impressed us all last night with their Siri clone, an Android app called Iris. The folks there were so thankful that their project hit the front page that they sent us a kind thank you as well as a picture of a cake that the founders gave the team in celebration of getting TechCruched [sic]. It’s heartwarming to see people who worked hard get rewarded for their excellent work, especially when the reward is in the form of cake.

The founders would also like to thank you, the community:

The article was just awesome. Got a lot of encouragement and positive feedback from the community. Our team is also very excited and would like to thank you for the write up.

Note: We are happy to post follow-up cakes in celebration of being TechCrunched, but let’s not make it a “thing.” Also, first person to comment “Slow news day?” gets cake. And banned.

Capcom has let slip that an official Nintendo 3DS add-on circlepad – the circular joystick on the left side of the console – will be available for purchase in February to coincide with the launch of Resident Evil: Revelations. The dual circlepads will allow for more accurate aiming in many titles and I can definitely see the value, even over the 3DS’s built-in gyroscopic sensors. I’ve found that playing games like Star Fox in 3D is quite difficult because you leave the 3D sweet spot.

Nintendo World has no further info on the pads and there’s no description of the size, cost, or US availability. All I know is that it makes the 3DS look huge.

Doxie, the cute but functional document scanner, last made waves with its ability to send scanned items to Evernote, Dropbox, or your iPhone. That functionality was handy, but you still needed to dig out your Doxie scanner, attach it your PC or Mac, and then perform the scan. Doxie’s cutting the cord today with Doxie Go: a cordless self-contained scanner that saves scans to its internal memory. At your convenience, tether the scanner to your PC or Mac (or iOS device, with optional accessory kit) and transfer your scanned documents to your hard drive. This makes the scanner operate much more like a digital camera.

The internal memory stores about 600 pages of scanned documents. You can also scan directly to USB stick or SD card and completely avoid the need to connect the Doxie Go to an USB port. That’s the kind of innovation we like to see in this post-PC era!

Doxie Go is no speed demon, at about 8 seconds per page, but that’s a small concession for the convenience of quality scanning anywhere you happen to be. Doxie Go will produce a much better image than trying to snap a picture of a document with your iPhone. And the included Doxie 2.0 software now allows you to create searchable PDFs, which might be a handy feature.

Doxie Go packs a Lithium Ion battery good for about 100 scans per charge. It’ll charge over USB (while you’re syncing with your PC) in about two hours, or you can get the optional Doxie GoKit for $20, which includes a wall charger and international power plugs.

The cordless Doxie Go addresses one of the gripes I had when I reviewed the original Doxie scanner: the poor placement of the USB cable with respect to the flow of paper through the device. With Doxie Go, you can scan anywhere that’s convenient and attach the scanner to your PC anywhere that’s convenient because scanning and synchronizing are two separate tasks.

Scanners used to be all the rage, and now we take the task basically for granted due to the proliferation of all-in-one printer/fax/scanner monstrosities. It’s nice to see someone tackling the headaches of just scanning.

Doxie Go will set you back $199. It’s available for pre-order now, with the first units expected to ship mid-November.

Oracle has acquired Endeca, a company that powers enterprise search for large companies. Financial terms of the deal were not disclosed. Endeca has raised a total of $65 million from Bessemer, Venrock, Intel, SAP, Ampersand Capital Partners, DN Capital and Lehman Brothers.

Endeca’s core technology enables companies to correlate and analyze unstructured data and provides enterprise search for large companies including Borders, Boeing, the Census Bureau, the EPA, Ford, Hallmark, IBM, and Toshiba. The company specializes in guided search, and auto-categorizing results based on the keywords someone enters. Endeca charges from $100,000 to more than $10 million per installation.

Endeca’s InFront offering allows businesses with tools for advanced merchandising and content targeting for e-commerce. And Endeca Latitude enables businesses to rapidly develop analytic applications that draw information and data from unstructured and structured sources together.

Oracle says that the combination of Oracle and Endeca is expected to more advanced enterprise data management platform. Companies will be able to process, store, manage, search and analyze structured and unstructured information together. For example, Oracle says the combination of Oracle’s own commerce application, ATG Commerce and Endeca InFront is expected to enhance cross-channel commerce, merchandising, and online customer experiences. And Oracle’s Business Intelligence offering and Endeca Latitude will be combined as well to give businesses a more powerful analytics platform.

Endeca currently has over 600 customers.

Other recent Oracle acquisitions include Pillar Systems, and Fatwire Software.

As we were reporting the news about Dropbox’s $250 million funding round, Forbes went live with a fascinating story, detailing how co-founders Arash Ferdowsi and Drew Houston turned down a “nine-digit” acquisition offer from Apple back in late 2009 when the company was only two years old.

The late Steve Jobs, Apple’s iconic co-founder and former CEO, reportedly led the first (actually, only) meeting and apparently told Dropbox’s founders that they should sell because Apple would crush the company with a competing product – the recently debuted iCloud service.

From the Forbes article (and cover story), written by Victoria Barret:

In December 2009 Jobs beckoned Houston (pronounced like the New York City street, not the Texas city) and his partner, Arash Ferdowsi, for a meeting at his Cupertino office. “I?mean, Steve friggin’ Jobs,” remembers Houston, now 28. “How do you even prepare for that?” When Houston whipped out his laptop for a demo, Jobs, in his signature jeans and black turtleneck, coolly waved him away:?“I know what you do.”

What Houston does is Dropbox, the digital storage service that has surged to 50 million users, with another joining every second. Jobs presciently saw this sapling as a strategic asset for Apple. Houston cut Jobs’ pitch short: He was determined to build a big company, he said, and wasn’t selling, no matter the status of the bidder (Houston considered Jobs his hero) or the prospects of a nine-digit price (he and Ferdowsi drove to the meeting in a Zipcar Prius). Jobs smiled warmly as he told them he was going after their market.

Read the full story here, it’s very much worth your time.

(Image via Flickr user Images_of_Money, with permission)

I’m at the TechStars Demo Day in New York City, where a class of twelve startups are showcasing their products to a room full of hundreds of investors (we’ll have a recap on TechCrunch later today).

Among the companies is a service called Ordr.in — which brings the power of food to any app, service, or website that wants to integrate it. Or, more specifically, it’ll let any of these services integrate online restaurant ordering. CEO David Bloom just announced that the company has raised a seed funding round from Google Ventures, which was led by Rich Miner.

Of course, there are already many web services that’ll let you order food from local restaurants (I’m currently addicted to SeamlessWeb). Thing is, the market is fragmented. Even the biggest services like Seamless and Grubhub don’t cover the entire US, and they don’t have all of the restaurants in their supported cities, either. And then there are many, many smaller sites covering local areas.

Ordr.in’s solution has been to parter with 72 local food ordering sites (and counting) across the United States, which let users order from some 7,000 restaurants. It then normalizes all of that data, and gives other apps and services access to it via an API.

It’s this API that lets any app or service integrate food ordering. Say, for example, Netflix wanted to integrate an option to oder dinner alongside your evening streaming movie. With Ordr.in, they could do it. And they have a financial incentive to do so — they get a cut of each transaction (as does Ordr.in).

The company has landed some major partners already, including Wyndham Hotels, which has 5,000 properties serving 110 million guests, but no room service. The hotel is using the Ordr.in API to integrate a food-ordering feature from its Wifi welcome screen. There are dozens are apps that have implemented using the API already, including a Hunch mashup and a Boxee app.

Advertising and social media startup Camber Tech is launching its freemium service called Adlibrium Dailies, a daily deal service for mobile that distributes deals through mobile applications. The service displays the offers as standard banner ads within apps through remnant mobile ad inventory via ad exchanges, as well as via email to its own subscriber base. When tapped, the banner ads open up the advertiser’s offer, discount or coupon.

The service is live now in San Francisco, L.A., New York, London, Dubai, Mumbai, Bangalore, Singapore and Sydney.

Adlibrium launched into private beta on Android back in August with a focus on the small-to-medium sized business market. The platform lets local businesses create fixed price and time-sensitive offers and ad campaigns similar to Groupon Now. The difference is that Adlibrium doesn’t take commissions – instead, the startup charges for setting up a new campaign ($10, $50 or $100, depending on the type of ad, ranging from text-based ads to exclusive offers) and for the level of targeting capabilities the advertiser chooses. Offers and ads could be anywhere from $20 to $1,000 depending on how long they run and how narrowly targeted they are. For example, ads could be targeted only to those users within a 5-mile radius from a specified location.

As of today, the company says it now reaches 4 million consumers through its network (both via email and mobile combined). More info about this service is available here.

In addition, Adlibrium is also now launching an on demand local salesforce platform it calls Adlibrium Agents. The service, available as an Android App, is aimed at SMB service providers and is open to anyone who provides services to this market.

Streaming movies just got a little more tempting for the home theater enthusiast. Starting with Vudu’s release of Pirates of the Caribbean: On Stranger Tides, select movies will stream with Dolby’s bandwidth-friendly Dolby Digital Plus 7.1 audio. It’s almost time to throw-out your Blu-ray player, kids. High quality audio on streaming movies is convergence at its finest.

Vudu has long been known as the innovator of high-quality streaming media. Well before Walmart acquired the streaming company, Vudu introduced high-def movies and stunning 1080p HDX titles back in 2008. Now, here in 2011, Vudu is breaking expectations again with 7.1 audio.

“We’re thrilled to announce that the first entertainment content for an over-the-top or broadcast environment has been released in 7.1-channel surround sound, the best possible audio experience available for this type of delivery. It’s great to collaborate with a leader in HD streaming like VUDU to enable consumers to enjoy the latest 7.1 films,” said John Couling, Vice President, Products and Platforms, Dolby Laboratories. “Today is just the first step. We look forward to having the opportunity to work with additional content providers to deliver premium-quality 7.1 surround sound to more consumers.”

More than 30 files have been mixed in 7.1 audio for their theatrical release and DD+ allows for similar mixes in a home theater. Dolby states that more than 430 million device have the goods necessary to process Dolby Digital Plus including TVs, set-top boxes, Blu-ray players, and mobile phones.

Vudu has a real chance to steal some of Netflix’s subs if they can quickly roll out more 7.1 audio titles. I, for one, long ago gave up high-quality audio for the convenience of streaming media and would love to reclaim my ears.

Travel discovery startup Gogobot is making its first entry into the mobile space today with a new, free iOS app.

In case you aren’t familiar, Gogobot is sort of like a Yelp for travel. The site leverages social data from Facebook, Foursquare and other services. You can navigate Gogobot by searching for places or things and see where a particular user has gone by navigating his or her passports. Check out our launch post from last year for a detailed review of the service.

The new iOS app includes all this functionality and more, plus allows you to create and share real-time digital postcards, find nearby restaurant, hotels and attractions to your current location, and access personalized trip plans.

Users of the app can select their current location, snap a photo and choose from more than ten different styles and filters to transform their photos (or photos from Gogobot’s extensive catalogue) into beautiful, geo-tagged digital postcards. It’s sort of like an Instagram experience but tailored for travel.

Users can rate the places they have been to on the fly, write reviews and share the postcards immediately with friends via Facebook or Twitter. Each postcard is added automatically to a user’s Gogobot Guide on the site.

The Gogobot App also allows users to access the trip plans that they’ve created on their Gogobot.com profiles, including maps, reviews and more. Additionally, the ‘Nearby’ function lists the best restaurants, hotels and attractions automatically based on a user’s location, making it easy to find recommended places on the fly. Similar to Gogobot.com, the app sorts destinations based on your friends’ ratings.

As we mentioned above, this is Gogobot’s first entry into the mobile space, and an Android app will be arriving early next year, says Gogobot CEO Travis Katz. With the company’s mobile strategy, “the whole idea is how to capture mobile behaviors when people travel (i.e. taking pictures, checkins) and to make the experience it useful and beautiful,” he explains.