Market My Kids Website

Re-posting this one – hoping for some better answers…

I have a website aimed at kids – mostly boys age 5-11. I’m going after the same crowd that goes to sites like Annoying Orange and those kinds of sites. Mine is www.20SecondsOfPayne.com We make videos, offer games, other things. So how can you help me reach those kids? SEO is NOT the answer, as kids are not using google to find my website. If I like your ideas and we get off to a good start, I’m looking for something long term.
Thanks!

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