Dear Sophie: Does it make sense to sponsor immigrant talent to work remotely?

Sophie Alcorn
Contributor

Sophie Alcorn is the founder of Alcorn Immigration Law in Silicon Valley and 2019 Global Law Experts Awards’ “Law Firm of the Year in California for Entrepreneur Immigration Services.” She connects people with the businesses and opportunities that expand their lives.

Here’s another edition of “Dear Sophie,” the advice column that answers immigration-related questions about working at technology companies.

“Your questions are vital to the spread of knowledge that allows people all over the world to rise above borders and pursue their dreams,” says Sophie Alcorn, a Silicon Valley immigration attorney. “Whether you’re in people ops, a founder or seeking a job in Silicon Valley, I would love to answer your questions in my next column.”

Extra Crunch members receive access to weekly “Dear Sophie” columns; use promo code ALCORN to purchase a one- or two-year subscription for 50% off.


Dear Sophie,

My startup is in big-time hiring mode. All of our employees are currently working remotely and will likely continue to do so for the foreseeable future — even after the pandemic ends. We are considering individuals who are living outside of the U.S. for a few of the positions we are looking to fill.

Does it make sense to sponsor them for a visa to work remotely from somewhere in the United States?

— Selective in Silicon Valley

Dear Selective,

Thanks for reaching out — I’m always happy to hear about another fast-growing startup! If some of your leadership team is also abroad, check out the recent announcement about the new International Entrepreneur Parole program for founders.

It can make great business sense to sponsor international talent for a visa even if the position involves working remotely from a location inside the U.S. With the right legal setup, your team can work from home in Silicon Valley, nearby in California, or in another state where the cost of living is not quite as high. We’ve received this question from many employers, and many of our clients are proceeding with sponsoring international talent with visas and green cards for work-from-home positions.

I discussed this and other issues related to recruiting and work trends with Katie Lampert for my podcast. Lampert leads the talent acquisition and infrastructure group at General Catalyst, a VC firm that invests in seed to growth-stage startups in the U.S. and abroad. She advises companies in the General Catalyst portfolio on all things talent-related, including establishing company culture, creating a company’s infrastructure for recruiting and retaining talent, and planning for the future.

“Recruiting is going to be more global, which is exciting,” Lampert said during our discussion. “This will have a really positive effect on cultural diversity in the workforce. Studies show that a more diverse workforce leads to greater financial success.”

In fact, the latest McKinsey & Co. report on diversity, “Diversity wins: How inclusion matters,” found that companies with ethnically and culturally diverse executive teams are 36% more likely to achieve above-average profitability than companies with less diverse teams. McKinsey has issued three reports on diversity, and with each subsequent report, the business case for ethnic and cultural diversity and gender diversity in corporate leadership has grown stronger.

In addition to boosting profitability, bringing international talent to the United States to join your startup offers a host of other benefits as well.

Direct-to-consumer orthodontic startup Impress raises $50M to scale across Europe

As the famous phrase goes, “software is eating the world” — and now software is eating dentistry. Or, perhaps more accurately, the arena of orthodontics — the specialty of dentistry that deals with things like braces — is slowly but surely being digitalized.

To whit, Impress, a Southern European player in direct-to-consumer orthodontics, has raised a $50 million Series A funding round led by CareCapital (a dental division of Hillhouse Capital in Asia), along with Nickleby Capital, UNIQA Ventures and investors including Michael Linse, Valentin Pitarque, Peter Schiff, Elliot Dornbusch and others. All existing shareholders, such as TA Ventures and Bynd VC, also participated.

Impress is an homage to the direct-to-consumer startups in this area in the U.S., such as SmileDirect, and now plans to scale across Europe from its existing bases in Spain, Italy, Portugal, the U.K. and France.

The company was founded in 2019 in Barcelona by orthodontist Dr. Khaled Kasem and serial entrepreneurs Diliara and Vladimir Lupenko.

Speaking from Barcelona, Lupenko told me that the idea was to “combine the best orthodontic tradition with the most innovative technology in the sector.”

As things stand, most of the time, consumers can usually only access cosmetic teeth alignment treatments or orthodontic medical treatments in conventional clinics. The new wave of clinics employs 3D scans and panoramic X-rays to check nerve and bone health.

Impress’s model is to offer these high-quality medical treatments directly to consumers, by developing its own chain of orthodontic clinics, which also put an emphasis on design and a “modern” patient experience, it says.

As Diliara Lupenko says: “We didn’t copy what other companies in the space were doing and approached the market from a different angle from the get-go. We doubled down on the doctor-led digital model which brought us way better conversion rates and treatment quality even though on paper it looked complex in the beginning. It’s still very complex but we were able to crack it and scale exponentially.”

Impress now has 75 clinics in Spain, Italy, the U.K., France and Portugal, which optimize costs and automate key parts of the value chain.

It now says it’s approaching €50 million in annual run-rate and is projected to grow to €150 million of revenue in 12 months.

Andreas Nemeth, managing partner of UNIQA Ventures GmbH commented: “Impress’s customer-centric focus, as well as its demonstrated ability to blitzscale, attracted us to the business. Vladimir and his team leverage technology to create a seamless customer journey for invisible orthodontics and optimized their cost structure in a unique way using software.”

Bird’s SPAC filing shows scooter-nomics just don’t fly

Scooter unicorn Bird is going public, per an agreement to merge with a special purpose acquisition company, or SPAC. After rumors and reports circulated for months about an imminent deal, it has finally arrived.

First, a quick overview of the agreement and the players involved: Bird is merging with Switchback II at an implied valuation of $2.3 billion. Fidelity Management & Research Company will lead the deal’s $160 million in private investment in public equity, or PIPE. Apollo Investment Corp. and MidCap Financial Trust provided an additional $40 million in asset financing. (Disclosure: Apollo is buying TechCrunch’s parent company.)

Historically — and based on what we’re seeing in this fantastical filing — Bird proved to be a simply awful business. Its results from 2019 and 2020 describe a company with a huge cost structure and unprofitable revenue, per filings. After posting negative gross profit in both of the most recent full-year periods, Bird’s initial model appears to have been defeated by the market.

What drove the company’s hugely unprofitable revenues and resulting net losses? Unit economics that were nearly comically destructive.

Some of the numbers Bird shared in its investor deck show a business that is growing, in terms of users and geographic footprint. Bird is in 200 cities globally and reports more than 95 million rides to date, and 3 million new riders added during the pandemic. The investor deck also touts year-round positive economics during the COVID-19 era. That all looks positive. But looking into the line-item financials, a different story emerges.

The scooter shop managed to convert a $135.7 million gross loss in 2019 to a smaller gross deficit of $23.5 million in 2020, but it did not manage to shake up its upside-down economics during its full fiscal 2020.

Update: Bird provided a response to questions about its newer fleet management business and how it expects to stem losses. Their response:

Bird’s history to date has been one of milestones. First was securing product market fit and delivering an eco-friendly way for people to travel in their communities and access opportunities – education, health and economic. The second milestone focused on unit economics and laying the foundation for a sustainable business. Then came the pandemic, which served as a catalyst for us to identify how to scale in a way that allowed us to be profitable at a ride level. As a result, in H2 2020 our ride profit (after vehicle depreciation) was positive and people are continuing to embrace naturally social distanced eco-friendly options.

TikTok launches a Green Screen Duet feature, tests dedicated ‘Topics’ feeds

As competition with tech giants heats up, TikTok is rolling out a series of new features to help keep its short-form video app ahead of rivals. The company today announced the launch of a new Green Screen Duet feature, which combines two of TikTok’s most popular editing tools to allow creators to use another video from TikTok as the background in their new video. It also confirmed the test of a new way to discover videos. Called “Topics,” these are dedicated interest-based feeds featuring the top, trending videos in a given category.

Green Screen Duet joins an existing set of Duet tools that let creators lay out two videos side-by-side. Today, Duet layouts include “Left & Right,” “React” and “Top & Bottom.” Creators currently use Duets to sing, dance, joke or act alongside another user’s video, react to a video’s content or even just watch a video from another, sometimes smaller, creator to raise awareness or call attention to its content.

Editing tools like Duet and Stitch are key to what makes TikTok not just a passive video viewing app but, rather, a new type of video-first social network. It’s also proven so popular, it has since been adopted by Facebook’s TikTok clone, Instagram Reels, where it’s known as Remix. Snapchat has been developing a Remix feature of its own, too.

Image Credits: TikTok

TikTok’s new Green Screen Duet will now appear as another option alongside the existing layouts, offering users a way to more easily use another video in the background as they record their own video overlaid on top.

This sort of video experience is something TikTok creators already do in a variety of ways. For example, they may capture images or screen recordings, then use other editing tools to create a green screen effect like this. Or they may react to a video using a Stitch instead, as that can be easier. A built-in Green Screen Duet feature simply offers another way to record new videos that include existing videos.

When the feature is used, the Duetted video plays in the background over the new video being recorded. TikTok believes the launch will inspire new formats for creativity and expression, as a result.

TikTok has been busy upgrading its interface to improve recording and discovering new video content in its app in recent weeks, as Facebook, YouTube and Snapchat have tried to reproduce TikTok’s feature set in their own apps. For instance, TikTok just launched interactive music features last month in an effort to get ahead.

In another leap, TikTok is also now testing a new Discover page in the app, where instead of only featuring the current trends, as before, it now organizes videos into categories.

Image Credits: TikTok

These categories represent the many areas of interest on TikTok, like gaming, beauty, dance, TV & movies, sports, family, learning and much more. When you tap into any given category, you’re taken to a feed that includes the community’s top, trending content. The feeds will be affected by factors like relevance, timeliness and interest, and can help users find new content and creators outside of what their personalized For You page shows.

TikTok confirmed the test has been rolling out in the U.S. over the past few weeks.

The company also is currently testing e-commerce shopping features, where some brands like Hype and Walmart have been given a new “Shopping” tab on their TikTok profile where users can shop items, add to cart and then check out without leaving the app. (Walmart enabled its tab during its livestream event in December, and it’s been there ever since.)

Image Credits: TikTok

The integration is less elegant than Instagram’s Shops, as there’s not a native, universal cart or integrated payment mechanism. Instead, users are visiting the retailer’s website directly.

The advances TikTok is making, however, has been paying off in terms of capturing a large Gen Z user base.

According to eMarketer, more Gen Z users in the U.S. now use TikTok than Instagram, or 37.3 million monthly active users compared with 33.3 million users, respectively. And by 2023, the firm predicts TikTok will surpass Snapchat in terms of total U.S. users, as well.

But TikTok’s global ambitions are impacted not only by its ban in India but also the possibility that creators will find more monetization opportunities on established platforms.

Yesterday, for example, YouTube announced a $100 million fund for top YouTube Shorts creators, and said it will soon be testing ads on Shorts. That could help creators generate revenue from short-form content, while also converting casual viewers to channel subscribers where there are even more opportunities to monetize. Snapchat and Instagram have also been wooing creators with cash, and ultimately, if creators find they can make more money elsewhere they could shift some of their attention away from TikTok, no matter how many creative new features it adds.

Planck, the insurance data analytics platform, raises $20M growth round

A group photo of Planck co-founders (from left to right): David Schapiro, CEO Elad Tsur and CTO Amir Cohen

Planck co-founders (from left to right): David Schapiro, CEO Elad Tsur and CTO Amir Cohen. Image Credits: Planck

Planck, the AI-based data platform for commercial insurance underwriting, announced today it has raised a $20 million growth round. The funding came from 3L Capital and Greenfield Partners, along with returning investors Team8, Viola Fintech, Arbor Ventures and Eight Roads.

This brings the New York-based startup’s total raised to $48 million, including a $16 million Series B it announced in June 2020. Planck said it currently works with “dozens of commercial insurance companies in the U.S.,” including more than half of the top-30 insurers. It will use its new funding to build its U.S. team, expand into global markets and add products for new business segments. Ernie Feirer has also joined Planck as its head of U.S. business. He previously held leadership roles at LexisNexis Risk Solutions, building data analytics solutions for property and casualty insurance carriers.

Planck’s database, which includes online images, text, videos, reviews and public records, allows it to give insurance providers real-time information that helps them determine premiums, process claims and give SMEs faster quotes. It covers more than 50 business segments, including restaurants, construction, retail and manufacturing, and can deliver analytics by simply entering a business’ name and address.

For example, if a healthcare business is seeking to buy or renew an insurance policy, Planck can give underwriters information such as the type of equipment used, what kind of drugs it prescribes and the type of surgeries it performs.

In a statement, 3L Capital principal Paige Thacher said, “Commercial carriers and brokers can no longer afford to rely upon traditional data sources as they prospect, assess risk and monitor a small business insured’s changing exposure during the policy life cycle. The new imperative is to leverage AI and machine learning technologies to dynamically harvest business insights from the insured’s digital footprint.”

Don’t hate on low-code and no-code

As far as I can tell, low-code and no-code services are rapidly proving that prior models for products as broad as enterprise app creation and AI-powered data analytics were lackluster. My evidence? A mix of public- and private-market low- and no-code companies are putting up impressive results.

The Exchange caught up with Appian CEO Matt Calkins after his enterprise app software company reported its first-quarter performance to discuss the low-code market and what he’s hearing in customer meetings. To round out our general thesis — and shore up our somewhat bratty headline — we’ve compiled a list of recent low-code and no-code venture capital rounds, of which there are many.

As we’ll show, the pace at which venture capitalists are putting funds into companies that fall into our two categories is pretty damn rapid, which implies that they are doing well as a cohort. We can infer as much because it has become clear in recent quarters that while today’s private capital market is stupendous for some startups, it’s harder than you’d think for others.


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The dividing factor? Signs of impressive present-day traction: Startups that are growing very fast have nearly unlimited access to capital, while those that are growing at merely fast rates are often finding it difficult to find a dance partner.

So if we can show that a huge, diverse set of no-code and low-code startups are raising oodles of capital, we can infer something relatively sturdy about market demand for their products. (It also doesn’t hurt that no-code automation service Zapier is growing like a weed and has reached IPO scale. In other news, Appian just dropped a new version of its low-code automation platform, for whatever that is worth.)

First Appian’s CEO, then a venture capital roundup. This should be fun.

Public performance

Briefly, Appian reported $88.9 million in Q1 2021 revenue, of which $39.1 million came from its cloud subscription business. The latter figure rose 38% in the quarter compared to the year-ago period. Appian also swung to adjusted EBITDA profit in the period. Investors responded by hammering the company’s stock in the wake of the results. From an April share-price range in the mid-$130s, Appian is now trading in the mid-$80s, though only some of those declines came post-earnings.

But the company’s stock price is only so important. Precisely how conservative any one public company’s guidance is for the current year and how those forecasts play with investor expectations during a period of generally excessive valuations is not our game. What does matter is what the company’s CEO had to say about the low-code space itself.

India offers $2.46B incentive to boost domestic production of batteries

India’s cabinet on Wednesday approved Department of Heavy Industry’s proposal to provide incentives to boost domestic production of batteries with advanced energy storage, the latest in a series of efforts by New Delhi to make the world’s second-largest internet market less reliant on other nations for various electronics goods and shrink its trade deficit.

The government’s new $2.46 billion plan, dubbed “National Programme on Advanced Chemistry Cell (ACC) Battery Storage,” is aimed at cutting the nation’s import volume, said Prakash Javadekar, India’s Minister of Heavy Industry and Public Enterprises, in a news conference.

“All the demand of the ACCs is currently being met through imports in India. The National Programme on Advanced Chemistry Cell (ACC) Battery Storage will reduce import dependence,” the ministry said in a statement.

The government, which said it will conduct a transparent competitive bidding process and disburse incentives over a course of five years, aims to achieve the manufacturing capacity of 50 GWh of ACC and 5 GWh of “Niche” ACC, it said.

The ministry said the firms that are granted the incentives will be expected to set up manufacturing facilities in India, conduct research and development to achieve high energy sensitive and cycles, invest around $6.1 billion in ACC battery storage manufacturing projects and facilitate demand creation for battery storage in the country.

The initiative will also help bring down the “oil import bill and help in earning green energy credentials. Besides powering electric vehicles, it will also generate clean energy for domestic consumption,” said Manish Sharma, chair FICCI Energy Storage Committee and CEO of Panasonic India, in a statement.

“The manufacturing of ACCs will facilitate demand for EVs [Electric Vehicles], which are proven to be significantly less polluting. As India pursues an ambitious renewable energy agenda, the ACC program will be a key contributing factor to reduce India’s GreenHouse Gas (GHG) emissions, which will be in line with India’s commitment to combat climate change,” the ministry said.

Wednesday’s announcement follows similar incentives New Delhi has approved in recent quarters. In February, India approved a $1 billion plan to boost local manufacturing and exports of laptops, tablets and PCs. In October, India offered smartphone manufacturers incentives of 4% to 6% over five years on sales of some products made in India. Reuters reported earlier this year that India was also considering giving cash incentives of more than $1 billion to each firm that sets up a chip fabrication unit in the country.

The nation, whose economy has been hit hard by the pandemic, has in recent years tried a combination of tariffs and perks to persuade companies to produce more in India, which also creates local jobs.

Ahead of Dell’s spin out, VMware appoints longtime exec Raghu Raghuram as its new CEO

Five months after it was announced that Pal Gelsinger would be stepping down as CEO of VMware to take the top job at Intel, the virtualization giant has finally appointed a permanent successor. Raghu Raghuram — a longtime employee of the company — has been appointed the new CEO. He will be taking on the new role on June 1. Until then, CFO Zane Rowe will continue in the role in the interim.

Raghuram has been with the company for 17 years in a variety of roles, most recently COO of products and cloud services. He’s also held positions at the company overseeing areas like data centers and VMware’s server business. Putting a veteran at the helm sends a clear message that VMware has picked someone clearly dedicated to the company and its culture. No drama here.

Indeed, the move is coming at a time when there is already a lot of other change underway and speaks to the company looking for stability and continuity to lead it through that. About a month ago, Dell confirmed long-anticipated news that it would be spinning out its stake in VMware in a deal that’s expected to bring Dell at least $9 billion — putting to an end a financial partnership that initially kicked off with an eye-watering acquisition of EMC in 2016. That partnership will not end the strategic relationship, however, which is set to continue and now Raghuram will be in charge of building and leading.

For that reason, you might look at this as a deal nodded through significantly by Dell.

“I am thrilled to have Raghu step into the role of CEO at VMware. Throughout his career, he has led with integrity and conviction, playing an instrumental role in the success of VMware,” said Michael Dell, chairman of the VMware board of directors, in a statement. “Raghu is now in position to architect VMware’s future, helping customers and partners accelerate their digital businesses in this multicloud world.”

Raghuram has not only been the person overseeing some of VMware’s biggest divisions and newer areas like software-defined networking and cloud computing, but he’s had a central role in building and driving strategy for the company’s core virtualization business, been involved with M&A and, as VMware points out, “key in driving partnerships with Dell Technologies,” among other partners.

“VMware is uniquely poised to lead the multicloud computing era with an end-to-end software platform spanning clouds, the data center and the edge, helping to accelerate our customers’ digital transformations,” said Raghuram in a statement. “I am honored, humbled and excited to have been chosen to lead this company to a new phase of growth. We have enormous opportunity, we have the right solutions, the right team and we will continue to execute with focus, passion and agility.”

The company also took the moment to update on guidance for its Q1 results, which will be coming out on May 27. Revenues are expected to come in at $2.994 billion, up 9.5% versus the same quarter a year ago. Subscription and SaaS and license revenue, meanwhile, is expected to be $1.387 billion, up 12.5%. GAAP net income per diluted share is expected to be $1.01 per diluted share, and non-GAAP net income per diluted share is expected to be $1.76 per diluted share, it said.

Cisco to acquire Indy startup Socio to bring hybrid events to Webex

Cisco announced this morning that it intends to acquire Indianapolis-based startup Socio, which helps plan hybrid in-person and virtual events. The two companies did not share the purchase price.

Socio provides a missing hybrid event management component for the company to add to its Webex platform. The goal appears to be to combine this with the recent purchase of Slido and transform Webex from an application mostly for video meetings into a more comprehensive event platform.

“As part of Cisco Webex’s vision to deliver inclusive, engaging and intelligent meeting and event experiences, the acquisition of Socio Labs complements Cisco’s recent acquisition of Slido, an industry-leading audience engagement tool, which together will create a comprehensive, cost-effective and easy-to-use event management solution [ … ],” the company explained in a statement.

The impact of the pandemic was not lost on Cisco, and it’s clear that as we can foresee going back to live events, having the ability to combine it with a virtual experience means that you can open up your event to a much wider audience beyond those who can attend in person. That’s likely not something that’s going away, even after we get past COVID.

Jeetu Patel, SVP and GM for security and collaboration at Cisco says that the future of work is going to be hybrid, whether it’s for work meetings or larger events and Cisco is making this acquisition to expand the use cases for the Webex platform.

“Whether it’s a 1:1 call, a small team huddle, a group meeting or a large external event, we want to remove friction and help people engage with each other in an inclusive manner. Slido allows for every voice to be heard — even when you’re not talking. Socio allows for getting your voice heard by a large number of people,” Patel said.

And the company believes that Webex provides the platform to make it all happen. “It’s a really potent combination of technology to make human interactions more engaging, no matter the type of conversation,” he added.

Brent Leary, founder and principal analyst at CRM Essentials, says that it’s a smart move to take advantage of the changing events landscape and that this acquisition helps make Cisco a serious player in this space.

“As we get closer to a post-pandemic world, the need to create hybrid event experiences is going to quickly accelerate as people start venturing out to attend physical events. So having an event stack that combines local event support/participation with tools to integrate a broader virtual audience will be the future of event management,” Leary told me.

Socio was founded in 2016 and raised around $7 million in investment capital, according to Crunchbase data. It has a prestigious list of enterprise customers that includes Microsoft, Google, Jet Blue, Greenpeace, PepsiCo and Hyundai.

The deal is expected to close in Q4 of FY2021. When it does close, Socio’s 135 employees will be joining Cisco. The plan is to incorporate Socio’s tooling into the Webex platform while allowing it to continue as a stand-alone product, according to a Cisco spokesperson.