Cuckoo for Instagram Likes? Then Download Firegram, Like, Now.

Firegram

Grab on to your filters Insta-kooks, because you’re going to go all double-tap for Firegram.

The free iOS app, available here is designed to help users promote their Instagram snaps. It delivers as advertised. How the heck it works though has left me scratching my head.

Let’s back-up for a moment… Besides the personal gratification (greater sense of self-worth) some folks get from Likes to their Instragram photos, there is a much more interesting commercial angle. While I don’t have numbers to substantiate this, if you are an Instragram user, there is no way you haven’t noticed a clear uptick of businesses posting photos with the intent to increase clientele. Personally, I see this best exemplified by some of the top restaurants in Tel-Aviv. Here is Asaf Hadar, a chef at The Salon’s feed, and here is Jonathan Roshfeld’s, of Alma.

Easily arguable that Likes equal customers, it’s no surprise then to see a tool like Firegram nest itself in the ‘promotion’ nook. Here’s how it works:

When you first launch Firegram you’ll be prompted to log-in with your Instagram username and password. This allows the app to gain access to your photos.

Then, you need to select the photo you want to promote, read as, ‘get a crap-ton of Likes for.’

You’ll be asked to add a single word (but can add as many as you want it seems) that is then added as a hashtag to the photo in the form of a comment.

Now all you have to do is sit back for a few minutes while Firegram does its thing, and… Presto! Your photo now has significantly more Likes.

Check out the image to the left of a photo I promoted. It received a 1500% bump, from 4 to 60 Likes. A few my other pics enjoyed a halo effect and I even got a few more followers.

You’re probably saying to yourself ‘duh, it’s the hashtag that caused the Likes!’ Well, no. See, I re-uploaded the same pic with the same hashtag I added via Firegram, and it received all of three Likes, all of which came from people I know personally.

If Firegram is gaming Instagram (how do you even game Instagram?!), I can’t figure out how. Total black box, but the proof is in the Like-pudding.

Founder of Firegram, Itay Adam, says the development was self-funded and that the aim is for the tool to be a must-have for companies.

As stated above, the app is currently free for every type of use, so whether important to you for personal or commercial reasons, if Instagram Likes are what you’re seeking, you should probably fire-up Firegram.

Chartboost Raises $19 Million From Sequoia And Others To Help Developers Promote Mobile Games

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San Francisco-based gaming and ad platform Chartboost has raised $19 million in new funding, in a round led by Sequoia Capital, with participation from existing investors TransLink Capital and SK Telecom Ventures. With the new funding, Sequoia’s Jim Goetz, who previously sat on Admob’s board, is joining Chartboot’s board.

The additional funding will be used to further product development, specifically in the areas of in-app monetization and analytics, but declined to provide details of new features and products at this time.

The company was founded in 2011 by former Tapulous employees, Maria Alegre, now Chartboost CEO, and Sean Fannan, CTO. The service they built was not just another ad network, but a technology platform providing free ad-serving technology. Developers can use the Chartboost SDK in their own apps to promote other apps for cross-promotion purposes.

Chartboost operates as a freemium platform, where cross-promotion is offered for free, both within developers’ own portfolio of apps and games, or with other publishers. Any excess inventory can be sold in the opt-in ad exchange, and it’s here that Chartboost charges, offering a revenue sharing deal. Developers can choose to promote their app in the company’s network in either a cost-per-click or cost-per-install basis.

Today, the company says it has reached over 300 million monthly active devices, powering 6 billion game sessions per month and is in over 12,000 games. That’s up from 4,000 app developers, and 2 billion game session per month in June 2012, to give you an idea of Chartboost’s growth.

Some of its notable publishers include Backflip, Booyah, Capcom, Com2us, Crowdstar, Gameloft, Gamevil, Get Set Games, GREE, Kabam, Kiloo, Natural Motion, Outfit7, Pocket Gems, Supercell, and TinyCo.

At the time of its $2 million in Series A funding from TransLink and SK Telecom in October 2011, the company said it was already profitable.

What’s powerful about what Chartboost is doing – and why it’s seeing such rapid growth – is that it’s approaching the app discovery problem in a different way. Instead of users searching for apps in App Store and curated lists, users are discovering new apps (primarily games) through the integrated ads shown in apps from Chartboost’s publishers. The ability to offer publishers a large network to tap into at a time when user acquisition costs are soaring, is also a critical selling point for Chartboost’s services.

Chartboost, now 36 people, is planning on growing in 2013 thanks to the new infusion of capital, having just moved into a new, larger office space in SOMA, San Francisco that can hold 100+ people. The company says it’s looking for engineers with game development backgrounds, who know and understand the industry.

U.S. Senator Charles Schumer, Google CIO To Unveil Free WiFi In NYC’s Chelsea Neighborhood

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Google has slowly been building up its service provider cred, with an ambitious fiber project in Kansas City and free WiFi initiatives through a partnership with Boingo. Today, the search giant is taking another step in that direction: it will unveil a free, public WiFi network in the New York City neighborhood of Chelsea. U.S. Senator Charles Schumer is expected to join Ben Fried, Google’s CIO, to make the announcement at 10.30 am Eastern time.

The network will become the largest public outdoor service of its kind in New York, and the first neighborhood in the city with free WiFi. Although the network will be open to anyone, the Chelsea Improvement Company, also involved in the scheme, is hoping that it will provide a further boost to the city’s so-called “Silicon Alley” by attracting more startups and other tech businesses to the area. Chelsea is also where Google has its own New York headquarters.

The network will cover the area between Gansevoort Street and 19th Street from 8th Avenue to the West Side Highway, and will include the Chelsea Triangle, 14th Street Park and Gansevoort Plaza.

Google has already been providing some WiFi services in the city. Over the summer, to promote Google Offers, it teamed up with Boingo to provide free WiFi at 200 public hotspots. (A promotion that later got picked up by Microsoft when the Google deal ended.) Boingo is also working, longer term, on a project to light up WiFi across New York’s subway network. To promote Google Play, Google also teamed up with Boingo for a 4,000-hotspot U.S.-wide service.

Google has also rolled out free WiFi in Mountain View, “as part of our ongoing efforts to reach out to our hometown,” it notes on the login page. But it’s also had some hiccups in its municipal WiFi efforts in the past, including one effort in San Francisco that was abandoned, back in 2007, after Earthlink hit the rocks.

We’ll update this post as we learn more.

Sling Launches Second Screen And Media Syncing Capabilities With New Slingbox Companion And My Media Features

Slingbox Companion

It’s been about five years since Echostar acquired Sling Media, but the company — which revolutionized place-shifting technology that allows users to stream live TV anywhere, on PCs, mobile devices, and tablets — continues to innovate. The latest innovation includes capabilities that take advantage of secondary devices that TV viewers are using while watching TV, as well as media-sharing features that go beyond the typical TV watching experience.

Sling customers who have bought the most recent generation of its products will have the ability to now sync photos and videos through a connected USB drive. Specifically, those customers will a new Slingbox 500 will be able to connect their existing media to the device, navigate it with Slingbox mobile apps, and view it on the TV. Users can also make that media available in the cloud with the SlingSync technology, which allows them to archive and store the content remotely.

In addition, Sling is releasing the Slingbox Companion, a second-screen social TV app that will be rolled out for Slingbox 500 customers, but will be available for Slingbox 350 users further down the line. The app is focused around content discovery — specifically, helping users to find shows based on their interests. The app then works like a remote, connecting to the Slingbox to choose a selected show.

While Sling has rolled out its own new products, the company is also working with pay TV providers — for instance, sister company Dish — to make their set-top boxes Sling-enabled. And those Sling-enabled STBs and DVRs carry with them some of the new features that Sling is announcing in its standalone products. For instance, the focus on discovery and media sharing, which are available as part of the new Dish Hopper with Sling, which was announced at CES yesterday.

Anyway, Sling continues to innovate, which is fun, because really innovative companies in the video space are rare to find. And that Sling continues to do so while also part of a bigger corporation — a bigger corporation in the video delivery space, of all things — is a breath of fresh air.

Am I editorializing? Probably. Is that so bad? Hopefully not.

Quantcast Acquires Startup MakeGood To Improve Ad Data Aggregation

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Online measurement and ad targeting company Quantcast has acquired MakeGood (also known as MakeGood Software), a Seattle-based ad tech startup founded in 2009.

Quantcast CEO Konrad Feldman said the company spent the last year looking for ways to improve the tools it offers for reconciliation, i.e., combining its own data with that from the customer’s system to get the big picture on an ad campaign’s effectiveness. In a blog post announcing the acquisition, he writes that one of the industry’s big challenges is “aggregating, organizing, and reconciling campaign data to form a ‘single view of truth’ in order to make critical decisions.”

MakeGood offers particularly “elegant” technology in this vein, Feldman told me, and through the acquisition, Quantcast can improve its services in two ways – first, by “further automating all of the processes that we use in reconciliation,” and second by making its data reports more in-depth and “increasingly user-friendly.”

It sounds like Quantcast customers won’t have to wait very long to see the improvements. The company will be adding more automation in the first quarter of 2013, Feldman said, with improved reporting (both from the MakeGood acquisition and developed by Quantcast) rolling out throughout the year.

The financial terms of the deal aren’t being disclosed. CEO Jeff Coon and the rest of the MakeGood team will be joining Quantcast, and they plan to work with current MakeGood clients “to ensure data is transferred securely.”

MakeGood was funded by friends and family. You can read an interview with Coon from a few months ago here.

Springboard’s Internet Of Things Accelerator Now Comes With Kickstarter Baked In

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Springboard IoT, the Cambridge, UK accelerator aimed at startups in the Internet of Things space, is jumping on another popular bandwagon — albeit, one that makes a lot of sense — by adding crowdfunding as an option for the teams taking part in the 3 month program. It comes in the form of integration with Kickstarter, which recently launched in the UK, and gives participating startups another avenue to capital alongside Springboard’s traditional Investor Day which will see them present their wares to VCs and angel investors.

As we’ve noted before, hardware startups appear to be ‘having a moment’ (see Paul Graham’s recent missive), and certainly Springboard IoT is shaping up to be well-positioned to exploit this trend. Springboard is already a respected brand in the European accelerator space and its founder Jon Bradford has managed to pull in quite an impressive range of partners for its Internet of Things voyage — one that takes advantage of the beefier hardware companies in the Cambridge region.

These include the chip company ARM, Unilever, Neul, and the super-trendy Raspberry Pi. In addition, Springboard has announced that Bosch, Cosm, Living PlanIT and Nokia Growth Partners are also partnering with the program, while Cambridge-based Makespace will be providing the Springboard teams with access to things like 3D printers and laser cutters, and kit for electronics, woodwork and textiles so that they can rapidly prototype their wares. Sign me up already!

The list of mentors is also on point and includes Hermann Hauser (Amadeus), Sherry Coutu, Niall Murphy (Evrythng & The Cloud), Usman Haque (Cosm & Pachube), Pilgrim Beart (AlertMe) and Brad Feld (Foundry Group & FitBit).

Applications for the program close on 13th of January, after which the ten participating teams will be selected for the 3 month bootcamp kicking off in March. Springboard is citing £100,000 in support for each team. However, in actual cash terms, rather than ‘in kind’ or via free services from the likes of Rackspace, Amazon, Microsoft etc., this will consist of £5,000 per founder to a maximum of £15,000 in return for 6% equity, which seems in line with many other accelerators. Alternatively, startups that are already backed can shun the cash investment element in return for giving away just 3% equity.

Back to today’s Kickstarter news. I asked Bradford what a Kickstarter campaign could bring to the Springboard IoT teams and he candidly suggested that going down the crowdfunding route means that more control reverts to the founders as they might ultimately choose not to raise funding from angels or VCs, instead taking advantage of the “presales” model that Kickstarter supports. And it’s certainly true that the platform seems to work best for hardware startups who can use it validate their idea via future ‘customers’ actually voting with their wallets — see the recent lessons from Storybricks’ failed Kickstarter campaign.

Specifically, Bradford says that Kickstarter may work best for products that appeal to ‘early adopters’, which in one sense is anybody interested in the burgeoning Internet of Things. However, the choice to use crowdfunding or take angel/VC investment isn’t mutually exclusive. Bradford points out that a successful Kickstarter campaign could enhance a startup’s value.

Or perhaps its investment readiness — VCs are wont to follow, after all.

As ISPs Like Cablevision Cozy Up To Its Open Source CDN, Netflix Makes 3D And “Super HD” Video Available

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Last summer, Netflix announced that it was taking content delivery into its own hands, with an ambitious plan to offload CDN costs by connecting with ISP networks that its users were viewing its videos from. The initiative, dubbed Netflix Open Connect, was aimed at getting ISPs to peer directly with the streaming service. It does so by putting Netflix Open Connect appliances in ISP networks — effectively working as local caches, which reduces peering traffic and network overhead.

The goal was to drastically reduce the content delivery costs associated with delivering videos across the Internet, while also providing a better quality of experience to users, thanks to more direct connection between the source and the last-mile networks that the data traveled over. But it’s not just Netflix that benefitted. The idea was that by peering directly, it was a win-win-win for all involved — Netflix paid less for CDN delivery, users got a better quality of video, and ISPs would have less overall network overhead as videos were delivered and cached locally.

And it appears that the idea is catching on with some network providers. Netflix is announcing today that Cablevision has deployed the Open Connect solution, along with several other international ISPs. In addition to the U.S. cable provider, Virgin Media, British Telecom, Telmex, Telus, TDC, GVT, and others have adopted Open Connect. As a result, Netflix claims that the vast majority of video delivered in Europe, Canada, and Latin America is done through its own CDN offering, rather than through a third party.

It’s also a “growing proportion” of U.S. traffic, where Netflix has more than 25 million subscribers — and where the vast majority of its streaming traffic and revenue comes from.

To entice more ISPs to come on board, Netflix is adding more features — namely the ability to offload ever-larger video files. That includes Netflix “Super HD” content, which will produce a better picture quality than is currently available for streaming on 1080p HDTVs. It also includes 3D titles, which (generally) use up double the bandwidth for the same video length. Netflix has a limited number of 3D titles, including action fantasy drama “Immortals,” Red Bull Media snowboarding documentary “The Art of Flight,” and some movies and TV series from Sony/Discovery/IMAX venture 3net Studios.

Ultimately, the adoption of Open Connect should mean a better experience for Netflix users, including better streaming and higher-quality video files being delivered. While it’s gotten good adoption in new international markets, where it’s not as prominent, it’ll be interesting to see how the product fares domestically. That’s because many ISPs here are also pay TV providers which could be seen as competing with its streaming subscription video service.

As we see the launch of more services like AT&T Screen Pack, Comcast Xfinity’s Streampix, or Dish’s Blockbuster Movie Pass, there will likely be more scrutiny over how they interact with streaming services like Netflix. There’s no real imperative to deploy Open Connect, but at the same time, there’s no real reason not to. Right?

Mobile Ad Network InMobi Buys Overlay Media To Improve Ad Personalization, And More

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Mobile ad network InMobi continues to make use of the $200 million in financing it received in 2011 from Softbank: today it is announcing the acquisition of Overlay Media, a UK-based developer of “context-aware” computing technologies. Among other things, InMobi will use Overlay Media to improve how it targets and personalizes ads to specific users. Financial terms of the deal were not disclosed, but we are trying to find out and will update this post as we learn more.

The acquisition is the latest from InMobi, which operates platforms for rich media ads that it says reach 578 million consumers in 165 countries. In July 2012, it bought MMTG Labs and later Metaflow to improve its mobile ad distribution both to smartphones and feature phones. Although the Overlay Media deal is being announced today, it actually closed in the second half of last year, TechCrunch has learned. InMobi is also backed by Kleiner Perkins Caufield & Byers and Sherpalo Ventures, in addition to Softbank.

The Overlay Media deal is as much about technology as it is talent acquisition. The CEO and founder of the company, Ian Anderson, first started the company in Bristol in 2007 while he was at the university there working on a PhD in mobile and wearable computing. Overlay’s speciality, Anderson said in an interview today, is “imagining what the mobile phone might look like in 2014 and 2015.” Overlay was funded by the IP Group, a London-based VC with a track record of backing research-intensive startups.

“We are excited to add amazing talent to InMobi,” Naveen Tewari, Founder and CEO at InMobi, said in a statement. “This acquisition, along with Metaflow Solutions and MMTG Labs, will help us to continue to be at the forefront of delivering highly engaging content to consumers globally.” All six Overlay Media employees have joined InMobi’s London office, with Anderson now holding the title of InMobi’s principal research scientist.

Overalay’s technology itself has a two-fold use, neither of which is being commercially deployed at the moment through InMobi or any other company, but both of which will continue to be developed going forward.

First, Overlay has developed something it calls the Context Engine, which can pick up, automatically, different mobile device diagnostics and other data such as batter power and user location (eg near home or in a car). This, in turn, can be delivered to an application to improve or tailor how data is presented to users.

Two examples that Overlay provides on its website for how this would work are Facebook content popping up on your phone when you are closer to home, or text messages changing to speaker mode when you are driving in a car.

There are just hypotheticals, however. Anderson says that Overlay Media “does a lot of Context Engine work with tier-one device manufacturers” — work that is continuing after the InMobi acquisition. But that is confined to R&D services at this point with some internal testing. [note: Anderson says that because Context Engine sits only on your device and processes data locally, it is different from Carrier IQ, the device diagnostics service embedded on HTC devices by Sprint, which saw a lot of controversy in 2011 and 2012 over privacy concerns.]

The other side to Overlay Media’s service is the more obvious connection to InMobi: this kind of data can be used to help improve the types of ads that mobile advertisers deliver to users. Overlay Media has been advocating this use of context-aware data for some time now.

As with Context Engine, using Overlay’s technology in InMobi ads is still a work in progress. “At the moment it is still too early to say how things will be used,” Anderson said. “I’m expecting that in the next couple of months that will become clearer. There are so many opportunities so it’s an effort that is ongoing.”

One thing this does point to, though: InMobi has some ambitions to go beyond being just a mobile ad network, using that as a lever for providing other kinds of analytics and services. “One of the things that appealed to me about InMobi that its more than just serving out ads,” Anderson said of the decision to sell his company. “There are lots of things that InMobi is trying to do to improve life for the developer. I could see them moving beyond being just a pure ad server.”

Full release below.

InMobi Acquires Overlay Media

Adds deep domain expertise in context aware computing

LONDON, January 8th 2013 — InMobi, the leader in mobile-first technology platforms, and the largest independent mobile advertising network, today announced the acquisition of Overlay Media, experts in context aware computing.

Overlay Media, which comprises of a team of data scientists, have built the Context Engine technology to deliver personalised content to mobile users.

Naveen Tewari, Founder and CEO at InMobi comments: “We are excited to add amazing talent to InMobi. This acquisition, along with Metaflow Solutions and MMTG Labs, will help us to continue to be at the forefront of delivering highly engaging content to consumers globally.”

“At Overlay Media, our goal has been to develop technology that enables mobile devices to provide a highly personal and immersive user experience. We are excited to join InMobi to further their position as a market leader in mobile advertising”, said Dr. Ian Anderson, CEO at Overlay Media.

The Overlay Media team will be based from the InMobi London EMEA HQ.

About InMobi

InMobi is an innovative mobile technology company that enables the world’s leading brands, developers, and publishers to engage global consumers. InMobi builds mobile-first technology platforms that leverage advances in big-data, user behaviour, and cloud-based architectures to simplify advertising. Agencies and advertisers leverage InMobi platforms to create HTML5 rich media ads and engage 578M consumers across 165 countries. Developers and premium publishers use InMobi platforms to acquire and monetise their mobile apps and their mobile websites across the globe. With offices in multiple continents, InMobi provides global reach with local service and support across the globe. InMobi is venture-backed by investors including: SoftBank, Kleiner Perkins Caufield & Byers and Sherpalo Ventures.

To learn more, please visit www.inmobi.com, follow us on Twitter @InMobi, or discover the latest mobile insights at www.inmobi.com/insights/.

About Overlay Media

Overlay Media is one of the leading developers of mobile data analytics based technologies. The company’s flagship product, the Context Engine, enables intelligent on-device behaviour, wiser use of battery power and increased personalisation.

U.S. Heathcare Data Warehousing Platform Health Catalyst Closes $33M Series B, Led By Norwest; Sequoia, Sorenson Also Backing

Health Catalyst

U.S. healthcare data warehousing company Health Catalyst has closed a $33 million Series B investment, led by Norwest Venture Partners (NVP), with participation from Sequoia Capital (the lead investor in its Series A round) and Sorenson Capital. As part of the investment, Promod Haque, managing partner at NVP, will join the board of Health Catalyst, and Fraser Bullock, co-founder and managing director of Sorenson Capital, will become a board observer.

The company’s technology platform is used by hospitals to manage and analyse patient data stored locally in electronic health records. Health Catalyst claims its system allows hospitals of all sizes to “more effectively measure quality outcomes, meet regulatory and financial incentive reporting requirements, standardize around the best, safest care practices, and eliminate waste”.

In each of the past three years, the company says it has more than doubled in size, and has also expanded its product line from eight “stand-alone solutions” to a platform of more than 40 integrated products. In the last year, Health Catalyst said a majority of its existing clients have “dramatically expanded” their original relationships.

“Almost every hospital and hospital system will need a data warehouse to organize, visualize and utilize its data to address the $750 billion of waste in the U.S. healthcare system,” said NVP’s Haque in a statement. “Health Catalyst not only offers a best-in-class solution to meet this growing need, but it boasts a stellar list of referenceable customers with quantifiable results and a pipeline of health systems that are demanding the company’s solutions.”

Full release follows below.

SALT LAKE CITY, UT–(Marketwire – Jan 8, 2013) –  Health Catalyst (formerly Healthcare Quality Catalyst), the leader in healthcare data warehousing, today announced it closed $33 million in Series B funding, led by Norwest Venture Partners (NVP), with participation from Sequoia Capital(Series A lead investor) and Sorenson Capital. The Health Catalyst platform brings a new paradigm to the rapidly growing market for healthcare performance improvement, enabling hospitals and health systems of any size to better manage the coming cuts in Medicare and Medicaid rates, and more easily shift to managing patient populations under new care models.

Health Catalyst has more than doubled in size in each of the past three years while expanding its product line from eight stand-alone solutions to a platform of more than 40 integrated products. The company’s agile, healthcare-specific data warehousing platform is utilized in the care of more than 20 million patients, including at Allina Health, Indiana University Health, MultiCare Health System, North Memorial Health Care, Providence Health & Services, Stanford Hospital and Clinics, and Texas Children’s Hospital. In the last year, a majority of Health Catalyst’s existing clients have dramatically expanded their original relationships with the company as a result of the rapid return on investment from their initial work together.

As part of this Series B investment, Promod Haque, managing partner at Norwest Venture Partners (NVP), will join the board of Health Catalyst, with Fraser Bullock, co-founder and managing director of Sorenson Capital, participating as a board observer.

“Almost every hospital and hospital system will need a data warehouse to organize, visualize and utilize its data to address the $750 billion of waste in the U.S. healthcare system,” said NVP’s Haque. “Health Catalyst not only offers a best-in-class solution to meet this growing need, but it boasts a stellar list of referenceable customers with quantifiable results and a pipeline of health systems that are demanding the company’s solutions. The management team collectively brings more than 340 years of successful healthcare data warehouse experience to the table and has done a stellar job building an outstanding company and technology platform. We look forward to partnering with the team to help grow the company further.”

Dan Burton, CEO of Health Catalyst, said, “Health Catalyst is well-positioned to continue to partner with the country’s largest and most advanced health systems, as well as offer smaller health systems and individual hospitals a turnkey solution using the same platform and architecture. We are grateful for the market validation of the effectiveness of our platform and we will be using the funding to continue to invest deeply in our technology, services, and people to support our clients in their continued progression towards being data driven organizations.”

Health Catalyst’s technology platform meets the need for more effective data management and analytics capabilities as health systems are required to adjust to new shared-risk payment models. Hospitals of all sizes can better leverage their investments in electronic health records (EHRs) to more effectively measure quality outcomes, meet regulatory and financial incentive reporting requirements, standardize around the best, safest care practices, and eliminate waste.

Developed by healthcare and data warehousing veterans, Health Catalyst’s platform is designed for integrating and analyzing complex operational, financial, clinical, and research data. Health Catalyst’s approach has helped large, integrated delivery networks and smaller hospitals alike improve quality outcomes while simultaneously realizing millions of dollars in cost savings from improvements in areas such as length of stay, readmission rates, reduction in unnecessary procedures and prevention of patient injury.

“The market has reached a clear inflection point. While most large healthcare organizations have crossed the first hurdle to capture medical records electronically, many are still struggling to turn that information into real improvements,” said Michael Dixon, partner at Sequoia Capital and a Health Catalyst board member. “Health Catalyst is helping their clients overcome these challenges and harness their data to save money, meet compliance needs, and most importantly, improve the health of patients. We’re excited to continue our partnership with them as they expand their business.”

Bullock of Sorenson Capital commented, “We understand Health Catalyst’s roots. Having invested in companies here in the Salt Lake Valley for many years, we know the caliber of folks at Health Catalyst and have witnessed their success as leaders previously at nationally-recognized health systems like Intermountain Healthcare and Northwestern. We are thrilled to help Health Catalyst continue in its growth.”

About Norwest Venture Partners

Norwest Venture Partners (NVP) is a multi-stage investment firm that has partnered with entrepreneurs to build great businesses for more than 50 years. The firm manages more than $3.7 billion in capital and has funded over 500 companies since inception. Headquartered in Palo Alto, Calif., NVP has subsidiaries in Mumbai and Bengaluru, India and Herzelia, Israel. NVP makes early- to late-stage venture and growth equity investments across a wide range of sectors including: technology, information services, business services, financial services, consumer products/services and healthcare. For more information visit: www.nvp.com.

About Sequoia Capital

Sequoia Capital provides venture capital funding to founders of startups who want to turn business ideas into enduring companies. As the “Entrepreneurs Behind the Entrepreneurs,” Sequoia Capital’s Partners have worked with innovators such as Steve Jobs of Apple Computer, Larry Ellison of Oracle, Bob Swanson of Linear Technology, Sandy Lerner and Len Bozack of Cisco Systems, Dan Warmenhoven of NetApp, Jerry Yang and David Filo of Yahoo!, Jen-Hsun Huang of NVIDIA, Michael Marks of Flextronics, Larry Page and Sergey Brin of Google, Chad Hurley and Steve Chen of YouTube, Dominic Orr and Keerti Melkote of Aruba Networks, Tony Hsieh of Zappos, Omar Hamoui of Admob, Steve Streit of Green Dot and Reid Hoffman and Jeff Weiner of LinkedIn. To learn more about Sequoia Capital visit www.sequoiacap.com.

About Sorenson Capital

Sorenson Capital (www.sorensoncapital.com) is a private equity fund that provides small- to middle-market buyout and growth equity investments. Sorenson Capital is managed and controlled by West Rim Capital and has offices in Salt Lake City, Utah.

About Health Catalyst

Based in Salt Lake City, Health Catalyst (formerly Healthcare Quality Catalyst) delivers a proven, agile data warehouse platform that actually works in today’s transforming healthcare environment. Currently 81 hospitals caring for 20 million patients utilize Health Catalyst’s Adaptive Data Warehousing platform and solutions. Founded by healthcare veterans who developed their solution after struggling for years to try to make non-healthcare data warehousing solutions work, the Health Catalyst data warehouse utilizes an adaptive approach designed specifically to address the complex nature of healthcare data. Health Catalyst’s platform combines technology solutions and clinical expertise borne out of repeated successful implementations that significantly improved quality of care and reduced healthcare costs. Health Catalyst’s proven solutions are deployed at leading health systems including Allina Health, Indiana University Health, MultiCare Health System, North Memorial Health Care, Providence Health & Services, Stanford Hospital and Clinics, and Texas Children’s Hospital. Visit www.healthcatalyst.com, and follow us on Twitter.

Witnessing The Rebirth Of The Greek Startup Ecosystem

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Thousands of years ago Greeks plied the waters of the Mediterranean as traders and merchants. They were, perhaps, amongst the first ever entrepreneurs. But somewhere along the line between then and now that history faded.

Admittedly, inklings of that spirit remained in the world famous Greek shipping industry – but a reliance on government jobs and European Union subsidies did its best to quell the age-old spirit of entrepreneurship.

Four years ago, TechCrunch held its first ever meetup in Greece, appropriately enough by an Athens beach. Four years ago the startup scene there had only a tiny community of technologists to draw upon. But last Friday it packed a hall of just over 500 people and proved that at last the Greek entrepreneurial mindset was well and back home where it belongs. The event was standing room only.

Packed in the Benaki Museum (350 seated and about another 150 standing in the aisles) the event broke every record turnout for other Greek tech events. The audience heard from startup founders, community organisers and investors about how their community was beginning to emerge and take its place on the international stage (the video recording of the event is here). To think that 5 years ago Open Coffee Athens started with just 10 people. The event has created a plenty of media coverage in Greece since.

Organised by Silicon Valley’s Niko Bonatsos, co-founder of SV Greeks & Greekamericans and VC at General Catalyst Partners, and Alexia Tsotsis co-Editor of Techcrunch (and with some panel chairing by Mike Butcher, TechCrunch’s European Editor) the event was able to showcase how the Greek startup community is gradually breaking out of “The Crisis” and showing that even more growth can come, even in the midst of adversity.

In many ways Greece faces the quintessential problems of many European countries: plenty of talent, but a dearth of sources of funding for startups; limited markets at home and the difficulty of reaching out to large international markets like the US. Time and again panelists pointed out some of the obstacles that need to be overcome, such as a mismatch in university computer science courses with modern tech startups, and a moribund academic world. That said, it also acted as a showcase for success stories emerging from Greece that hope to show that there is plenty of talent just waiting to be unleashed.

Panels covered Greek Founders, Ecosystem and Investors and the event itself was sponsored by OpenCoffee, Microsoft Greece and Amazon.

The first panel of Founders was moderated by Alexia Tsotsis, and featured Panos Papadopoulos (BugSense), Alexis Pantazis & Emilios Markou (Hellas Direct), Nikos Drandakis (Taxibeat) and Ioannis Doxaras (Warp.ly). They talked generally about the Greek market and the obstacles and opportunities for success.

While some bemoaned the fact that at times the Athens startup scene seemed to have more events than actual tech companies, Panayiotis Papadopoulos of BugSense hit a reality check note, saying there was not no secret about the recipe for success. Simply that is was “Work, travel and network! There is no panacea!”

The second panel was chaired by Mike Butcher and took in those who are building the community of developers and engineers on the ground. This included Stavros Messinis (CoLab), Yorgos Koutsoyannopoulos (the Union of Greek Industries Semiconductor (HSIA) and semiconductor maker Helic), Dio Synodinos (Greece JS & InfoQ), Fotis Draganidis, (Microsoft Innovation Center) and Bill Vatikiotis (Ruby Euruko). It also added Christina Plakopita from Netrobe, a woman entrepreneur who bases her startup between Athens and the international hub of London.

The panel covered how Greek universities are not addressing the needs of startups right now with the kind of engineering skills startups need. It was concluded that initiatives like CoLab are planning to get into the kind of skills-based offered by General Assembly might offer. Another topic touched on was the low percentage of women who create or work in startups – but then again this is an issue the world over, as we all know.

Another issue raised was physically being near other startups. The CoLab initiative is one of 5 coworking spaces in Athens, but not many are near each other. The point was made that things happen faster when startups cluster in one area, as they did in Silicon Valley or the SOMA area of San Francisco.

A brief fireside chat between Niko Bonatsos and CEO of Upstream, Mark Veremi, went into how he started the highly successful Upstream. He outlined how in the past most Greek engineers simply wanted to work in big tech companies, but that they were now coming around to the idea of working in startups.

The third and final Greek Investors’ Panel panel was chaired by Niko Bonatsos and featured George Kasselakis (Openfund), Vassilis Theoharakis (PJ Tech Catalyst), Spyros Trachanis (Odyssey) and Dimitris Kalavros-Gousiou (HackFwd). This covered how Greek investors are hoping to attract foreign investors to co-invest with Greek startups and even the prospect that there was now more money chasing only a limited number of startups in Greece, indicating the that lack of funding was gradually being solved. For instance the OpenFund announced – straight from the stage – its second fund and a €100,000 investment in Incrediblue and €600,000 in Workable HR.

Some wondered, as founder Taxibeat founder Drandakis did out loud, if the Greek and foreign media had lately made entrepreneurship look too easy and ‘glamourous’. Then again others said they’d rather see that than the old days of discouraging people from starting up. Indeed, Koutsogiannopoulos marveled at the growth of the scene and the plethora of new faces.

Marcos observed that what the scene need was a more exits and success stories: “We need our own PayPal.” Papadopoulos wanted to se more Greek startups focusing on international markets such as Asia, India and China.

Doxaras echoed this, saying, that the Greek ecosystem had powered ahead in the last wo years and proved it would work together. Pantazis noted that while the scene was still at an early stage, “Due to the financial crisis, people find it acceptable to start a startup”.

Of course, “The Crisis” reared its head many times during the evening, but most agreed that it presented an opportunity for startups addressing the concerns of real consumers, such as working out how to get better and cheaper goods and services – a real opportunity.

Niko Drandaki of Taxibeat noted that with “no money from the state or family” startups had to work out how to be innovative. Doxaras added that plenty of talent was coming out of large corporations and government into new companies. Taxibeat, for instance, had solved a problem that wouldn’t have occurred in more developed markets, turning the taxi app into a marketplace where you could actually pick your driver based on previous ratings.

Was this event truly the “rebirth of the Greek tech startup ecosystem,” as one panelist put it? It’s hard to say. We’ll have to find out in a few months and years time.

But at least one person pointed out that the Greeks had fought their way out of a tight corner before: “Look at the 300 Spartans!”

Nokia Confirms It’s Keeping An Open Mind About Using Android In Future. Message To Microsoft: Don’t Take Support For Granted?

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Relations between Nokia and its former BFF Microsoft are evidently not as cosy as once they were. While the Finnish mobile maker has reiterated it’s “immediately focused” on Windows Phone for smartphones it has also indicated it is keeping an open mind about using alternatives to Microsoft’s mobile OS in future — potentially even considering a move to Android. Yet when Nokia and Microsoft first announced their Windows Phone coalition, back in 2011, and Nokia committed to Windows Phone as its “primary smartphone strategy”, it dismissed Android on the grounds that it would be too difficult for it to stand out from the crowd using Google’s OS.

Since then Nokia has paid a very high price for committing so completely to Windows Phone. Swinging to an operating loss of €1.073 billion in 2011 and reporting a string of quarterly losses in 2012 — with a full-year 2012 loss of more than €3 billion looking likely. And Android has consolidated its position as the dominant global OS – helping Nokia rival Samsung to steal its top mobile maker crown, a title Nokia had held for 14 years.

During an interview with Spanish newspaper El Pais last month, Nokia CEO Stephen Elop was asked whether the company has entirely ruled out launching an Android smartphone in 2013. He gave an answer that was yesterday widely reported to indicate Nokia was considering a move to Android — with many publications quoting a Google Translation of his answer as:

In the present war of ecosystems, struggle with Windows Phone. But always think what next, what role does HTML 5, Android … HTML 5 could make the platform is Android, Windows Phone or other, less important in the future, but it is too early.Today we are engaged and satisfied with Microsoft, but any rotation is possible.

Nokia has now provided TechCrunch with its official transcription of Elop’s words — noting that the interview took place in English and was translated into Spanish by El Pais. According to Nokia Elop said:

So, the way I think about it is, in the current war on ecosystems, we are fighting with Windows Phone. That’s what we’re doing. Now, what we’re always doing is asking, how does that evolve? What’s next? What role does HTML5 play? What role does Android or other things play in the future? We’re looking further into the future, but it terms of what we’re bringing to market, and what we’re immediately focused on, we’re focused on Windows Phone.

There is a slight difference of emphasis in the wording of the Nokia transcript — especially the removal of the line “any rotation is possible”, which does make it sound like Nokia’s game of OSes is about to turn into a free-for-all — which is clearly not the case. But although Nokia’s official response is far more measured than the El Pais translation, it’s also interesting to note the company is not slamming the door on Android.

Elop’s wording makes a distinction between Nokia’s current smartphone strategy, of being focused on Windows Phone, and the changeable immediate future (“what’s next?”) — and then deliberately inserts a question mark over where Nokia might go in that evolving tomorrow. His answer is certainly not a commitment to a platform switch, but if I were Microsoft I would be inclined to read between the lines and interpret this as a passive aggressive missive/warning not to take Nokia’s commitment for granted. And a sign that relations aren’t quite what they used to be.

Rumours of cooling ardour between the pair have been circulating for months — with tech watchers noting how Microsoft chose to show off HTC hardware at the launch of Windows Phone 8 in the fall, rather than Nokia handsets. Speculation about what might lie behind a possible rift includes Microsoft getting into building its own mobile hardware, with the launch of its Surface tablet, when Nokia had also been rumoured to be building a tablet. Microsoft has also been rumoured to be testing or building its own smartphone hardware.

Whatever the truth of these rumours, Redmond has certainly shown it’s not averse to treading on OEM toes — which can’t be too reassuring if you are, like Nokia, a manufacturer with almost all your eggs in a Windows-flavoured basket.

At the time of publication Nokia had not responded to a question about the state of relations with Microsoft.

Samsung Expects Another Record Quarter In Q4: $8.3BN Profit, On Sales Of $53.6BN

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Samsung has issued preliminary earnings guidance for Q4 and said its expectation is another record quarter with consolidated profit of around 8.8 trillion Korean won ($8.3 billion), on consolidated sales of approximately 56 trillion Korean won ($53.6 billion). The Q4 figure compares to 8.06 trillion Korean won in the previous quarter, and 4.66 trillion Korean won in the year ago quarter.

The Korean electronics giant is estimating its full fiscal year 2012 revenues at 201.05 trillion Korean won ($189 billion) on consolidated basis, while operating profit for the fiscal year is expected to be 29.01 trillion Korean won ($27.2 billion).

Reuters reports Samsung saying it sold close to 500 mobile handsets a minute during its Q4, and noting that demand also picked up for the third party manufacturer side of its business, specifically for the flat screens it makes for mobile devices including for rivals such as Apple.

Despite another record quarter for Samsung in Q4, Reuters notes investor expectations that the company’s run of five straight record quarters could end in Q1 on “weaker seasonal demand” for smartphones — its “biggest earner”. ”Investors are a bit concerned that Samsung’s momentum may slow in the first half,” Reuters quotes Kim Sung-soo, a fund manager at LS Asset Management, commenting. “The smartphone market is unlikely to sustain its strong growth as advanced markets are nearing saturation despite growth in emerging countries.”

Samsung’s preliminary results for Q4 stand in marked contrast to rival Asian mobile maker HTC, which reported unaudited Q4 figures yesterday. HTC said its net income for the quarter was just $1 billion Taiwanese dollars ($34 million) — a 91 per cent year-on-year drop.

ENISA, Europe’s Cyber Security Agency, Says Drive-By Exploits Are The Biggest Threat Today, Spam On The Decline

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ENISA, the European Network and Information Security Agency, today named drive-by exploits as the biggest, most increasing threat of the moment in the Internet landscape, amongst a sea of other all-too-familiar issues like worms, phishing and botnets. Spam, one of the oldest and most annoying aspects of being online, is the only threat that is on the wane, according to ENISA’s Threat Landscape report out today.

In a year that saw DDoS attacks from Anonymous (or those claiming to be with the group), defacements of high-profile websites, and many other security breaches, ENISA’s extensive report goes through the most common and most dangerous tactics used by malicious hackers to worm their way into your data, giving examples of how they have been used, and some suggestions for how to deal with them. Other threats that made the top ten include worms, Trojans, code injection, exploit kits, botnets, denial of service attacks, phishing, compromising confidential information, rogueware/scareware, targeted attacks, physical theft/loss/damage, identity theft, abuse of information, search engine poisoning and rogue certificates.

And given that a lot of the threats are global, with attacks coming from everywhere and aimed at everything, a European report has just as many ramifications for people outside the region as inside it.

Drive-by exploits, as background, are when someone has injected malicious code into the HTML code of a website. That code in turn affects users’ browsers, plug-ins and operating systems when they visit the site, and can be used to then glean other information. The sites themselves may be unknowingly hosting the malicious code.

By nature, these are stealthy vulnerabilities, but occasionally high-profile instances of them come to light. Drive-by exploits is something that Google points out can be a reason for why it chooses occasionally to block certain sites through its browser and searches. This is something that appears to have come up the other week, when Google suddenly started blocking Twitpic and pages that pointed to it. Google never commented on the situation, but sources close to the matter tell me that the warning was not in error, and not a false positive as some guessed. Given that Twitpic was surprised by Google’s block the other week, a drive-by vulnerability, unbeknownst to Twitpic, could may well have been the reason behind it.

It’s not just websites that are feeling the effects of drive-by exploits.

ENISA notes that the first drive-by for Android was discovered in May 2012, and that in fact mobile platforms (led by Android) are one of the biggest targets for these. Between mobile, social technology, critical infrastructure, trust infrastructure, cloud and big data, ENISA says that trust infrastructure — “any information system that provides strong authentication and aims at establishing a trusted, secure connection between two end points” — is the only one not threatened by drive-by exploits. That would make sense since that is the only one of the group that does not involve public internet usage of any kind.

Below is Enisa’s full list top ten emerging threats, and how they are faring across all the different mediums. Under that, I’ve included a closer look at threats for mobile in particular, since it is the fastest-growing, most dynamic, and possibly least understood/controlled of all of these different areas at the moment.

Separately, all of these issues were also highlighted today Deloitte‘s 2013 TMT Security Survey, released today. Looking at data security issues among enterprises, it found that the top three vulnerabilities, as seen by the end users themselves, were the number of third-parties they need to deal with online (78% saw this as the biggest vulnerability); the use of mobile devices (74%) and a lack of awareness about security vulnerabilities and correct procedure by employees (70%).

The full ENISA report is an eye-watering 96 pages long and has the details for all the other categories. It’s embedded below, and is a great reference in that it provides extensive examples of how each of these threats has been appearing and developing over the last year. The report also offers some guidelines for how organizations and individuals can best tackle the threats. Update: I’ve also added in the Deloitte report now, too.

Image: Flickr

Hands On With Verizon’s Elusive Samsung ATIV Odyssey Windows Phone

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Samsung’s ATIV Odyssey has been a real noodle-scratcher of a device ever since its existence was first hinted at during Microsoft’s Windows Phone 8 launch event. Well, consider that particular veil lifted — Samsung had a near-final version of the Odyssey to play with here at Digital Experience in Las Vegas, and I took the secretive little guy for a spin.

But first, the particulars. Under the Odyssey’s glossy plastic hood is a 1.5GHz dual-core Snapdragon S4 processor as well as 1GB of RAM. To be quite honest, the screen was nothing to write home about (though that’s really nothing for a device of this caliber) — it’s a 4-inch WVGA Super AMOLED panel, the likes of which you’ve seen many times before.

Couple that with 8GB of internal flash storage, a removable 2,100mAh battery, and a microSD card slot and you’ve got all the makings of a half-decent mid-range Windows Phone. Despite touting the device in a release earlier today, Verizon is still keeping mum on pricing and availability, but I wouldn’t expect that to be the case for much longer.

Since Microsoft has very stringent requirements, most of these lower and mid-range Windows Phones run very similarly. That’s hardly a bad thing — it gives Windows Phone a sense of consistency that’s often lacking from other platforms — but it means that there really isn’t much to expound on here. Swiping between through a homescreen full of ever-blinking live tiles was seamless, and it kept up nicely as I darted in and out of apps.






When it comes to design, the Odyssey won’t come as a shock to anyone who’s manhandled any other mid-range Samsung phone in recent years (oh, and that leak from late last year was dead on). It strikes a fine balance between the round, rather bulky body of Nokia’s Lumia 920, but isn’t quite as slim or as nicely tapered as HTC’s Windows Phone 8X. In many ways it’s a typical Samsung device — lightweight and plasticky, but with a surprisingly sturdy feel. Perhaps the most surprising thing about the Odyssey’s physical design is just how small it feels in your hand; it’s only been a year or two since 4-inch smartphones were the pinnacles of product design.

All things considered, the ATIV Odyssey seems like a neat (if somewhat underwhelming) Windows Phone. Verizon may have a winner on its proverbial hands if they price the thing aggressively enough, but it’s not hard to see how a device like this could easily be overshadowed by more able hardware.

What Games Are: Here Come “Local” Mobile Games

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Editor’s note: Tadhg Kelly is a game designer with 20 years experience. He is the creator of leading game design blog What Games Are, and consults for many companies on game design and development. You can follow him on Twitter here.

When we talk about “social” in the context of gaming, we mean one of two ideas. The first is using social networks to distribute games, connect players and provide server-hosted fun over the long term. These kinds of game are often better described as “parallel,” as they are essentially single-player roleplaying games that sometimes connect to other players out of necessity.

The other kind of social is when you gather with people in a physical play area, enjoying each others’ company as much as the play of the game itself. Sports, board games, card games and tabletop roleplaying games are social games in this sense. A similar experience can be had by playing a console game like Halo with four joypads, Wii party games, or local-area-network (LAN) games. To distinguish that experience from the Zynga-esque social game, I label these kinds of activity “local” games.

Unlike social games, local games are usually multiplayer. Your local Bridge club, pub quiz, football team or Dungeons and Dragons group gathers together to play together, and their games have a high degree of interplay. In addition to social benefits (i.e. having a reason to meet people), the fun of local games is all about coordination, team psychology, and the dynamic that plays out there. This can lead to some of the most delightful or emotional game experiences that are possible to have.

Local multiplayer is also different to online multiplayer gaming. In a local game of Halo, for example, players yell for help, shout out the most-feared player’s location and haze each other. However in the online game you’ll get called all manner of names, insulted for your perceived race, gender, or sexuality. You’ll also encounter zero sense of spirit, shameless cheating, and more goading. Absent the stares of others and the social moderation that that brings about, people can be amazingly childish. This is why many gamers prefer to play on a LAN or with friends on a couple of consoles rather than online.

However local games have been slow to adapt to a more mobile computing landscape. Traditionally this is because they have often been constrained by equipment as well as geography. In order to play a LAN game you need a bunch of PCs, a router, and so on. These are not impossible to attain, but are more of an impediment than a game that you might play with a smartphone. So local games have often been seen as a more dedicated form of gaming than others, more of a niche for the passionate.

For a while some of us thought that location games (i.e. Foursquare) might solve that problem, but that hasn’t worked out. Location turned out to be a different kind of problem, one which so far has proved a damp squib from a gaming perspective (they will probably find their place once augmented reality matures a little further).

Similarly, turn-based games seemed to be the way forward, but while you can play a turn-based game of Carcasonne on your iPad with a friend in the pub, it’s a bit forced. It’s better to play the actual board game version, much like playing a board game version of Scrabble is always going to be a better experience than a digital one. There’s something about the tangible quality of cards and pieces that adds to those games in a way that digital versions never match.

The native experience that video games provide is more fluid than most board games, more active like sports, more dynamic. The gap for local mobile games is about providing that active engagement, much like playing Mario Kart but in the pub or cafe rather than on your couch, and at a cost of almost nothing to players. With smartphone and tablet technology getting better all the time, delivering powerful computing to users’ pockets for less, I reasoned 18 months ago that we would eventually see real local games start to emerge.

Last week I encountered the first game that I think really fits that bill: Spaceteam.

Spaceteam is an iOS game for 2-4 players. The setup is that each player is a member of a spaceship crew and – in cod-Star-Trek fashion – has a bunch of ship controls in front of them. The objective is to survive a continuous series of increasingly difficult rounds by responding to instructions issued by the game to set controls correctly before time runs out. But (and this is the clever bit) the instructions you see on your screen are generally for the other player to action. So you have to rapidly communicate with one another, much like a Trek crew yelling orders during a tense space combat.

The game elaborates on that theme further by making the names of the actions intentionally humorous (“Enable Holobib! Set Moontwig to 4!”), which players have to say to one another. It also uses the gyroscopic features of the devices for asteroid attacks or wormholes, so players have to shake them back and forth or flip them in unison. The overall experience is frantic and hilarious (and also free).

Spaceteam is an example of what I call a “founderwork.” Founderworks define new territory in the games industry, proving that there is a new avenue to explore or a new way of looking at play. Sure, the game is geeky, and likely only appeals to a certain subset of players. It is also a little thin. Like Draw Something or Wii Sports, Spaceteam is very delightful for a short period of time, but then you’re kind of done with it.

However the same was true of early browser RPGs, and they went on to form the basis of the social game revolution. Ditto the original Bejeweled and the casual game revolution. The seeds of the next big thing are often located in the barely-noticed game that turns a few heads with a neat idea, and then other developers expand upon it and fix its problems. I think Spaceteam may turn out to be one of those games, but local-mobile is not quite there yet.

The biggest problem that remains is coordinating people. As an old-school Dungeons and Dragons game-master, I know how hard it is to get people together to play a game – especially as they grow older. Where sports and big game clubs (as in for Bridge or Poker) solve this probem with dedicated venues, digital gamers often want their games to be available on their schedule. Spaceteam works great if you get your friends to install it on their devices, but you have to actually tell them about it first. This makes adoption a problem.

What would be game-changing is if a platform holder like Apple got involved. iOS 6 devices all have Game Center and Find My Friends functionality built in, so how hard would it be to close the loop for local games in iOS 7? Perhaps a “Find A Game” function that scans your local area and finds players of the local games you like. A service that matches players of the same game together by location as well as scores, maybe even offering a way to meet up. The ability for players of a game like Spaceteam to self-organise in the gaming equivalent of flash mobs.

Maybe not exactly as I’ve described, but there’s something to an entire field of players discovering other players and finding it easy to meet and play which feels not too far away. Like a gaming version of dating apps, helping people come together in social settings to play digitally… That could be a real revolution.