Meme-Making And Messaging Mix In Greylock-Incubated Sparks App

 It’s easier to slide into an existing behavior than invent an entirely new one. So when Evan Tana went off to spin up his own mobile company while in residence at Greylock Partners, he tapped into a very familiar behavior. We make memes and use gifs to express feelings in ways that words alone can’t capture. Sparks, the new startup he co-founded with Daniel Hammond and Joao… Read More