In a bizarre move, The Pirate Bay, the world’s largest BitTorrent tracker, is partnering with social dating site Meezoog to launch an online dating site PirateDate.com, to take on Match.com, Zoosk and others.
The Pirate Bay, which has had a tumultuous year, is launching a dating network around sharing. PirateDate will allow singles to share and assist their social connections in finding potential dates, while getting recommendations and referrals from their friends. Pirate Date is utilizing Meezoog’s technology to provide users with “social proximity” measurements, that allow people to efficiently filter their cyber connections.
According to the site, personal information added by members is immediately visible to their friends (through Facebook connect), encouraging users to be honest with their information. Pirate Date’s ‘Social Radius’ technology exposes members to singles who are socially connected to them, as well as displays how they are connected. The site will also share users’ ‘Trust Paths’ to every member, showing people’s social graph. And the site’s ‘Social Proximity Gauge’, calculates how close you are to people you find interesting on Pirate Date.
It’s unclear who would actually want to join this site considering the Pirate Bay’s brand. It seems more oriented towards men than women, considering the homepage of Pirate Date includes a picture of an attractive woman in a pirate’s costume. And why would you join this site over Match.com, E-Harmony or others that already have a considerable user base?
While a dating site seems like an odd departure for a file sharing site, it makes sense that the Pirate Bay would want to focus on other verticals considering the legal troubles the site has been involved in with sharing content. A few weeks ago the site was shut down thanks to an injunction obtained by the film studios which halted bandwith to the site due to pirated content. The Pirate Bay just announced a new bandwith host, the Swedish Pirate Party.
