Japan’s Rakuten Acquires UK E-commerce Site Play.com For $39.2 Million

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Amazon, take (another) note.

Rakuten, a massive consumer and business-focused Internet service company, this morning announced that it has acquired e-commerce site Play.com, one of the UK’s largest online retailers.

Under the terms of the agreement, which has been approved by Rakuten’s board, the e-business giant is paying approximately £25 million (3.3 billion yen or roughly $39.2 million) in cash for 100 percent of outstanding Play.com stock from its current shareholders.

Founded in 1998 and headquartered in Jersey, British Isles, Play.com is today one of the UK’s largest online retailers, with 14 million registered users and 7 million listed products (ranging from DVDs, music and electronics to clothing and accessories).

Play.com employs approximately 500 people (Rakuten employs over 10,000 worldwide).

This is Rakuten’s third acquisition in Europe: the company acquired French e-commerce company PriceMinisterfor $250 million – back in 2010 and bought Tradoria, a German online shopping mall, in July 2011. Rakuten also recently acquired Brazilian e-commerce company Ikeda in addition to Buy.com (also for $250 million).

Earlier this month, the company also announced that it was part of a consortium that invested $100 million in Russia’s leading online retailer, Ozon.ru.

Rakuten, headquartered in Tokyo, is rapidly becoming a giant global player – the company now operates e-commerce businesses in ten countries worldwide.


Company:
Rakuten
Launch Date:
July 2, 1997

Rakuten, Inc. (JASDAQ: 4755), is one of the world’s leading Internet service companies, providing a variety of consumer and business-focused services including e-commerce, travel, banking, securities, credit card, e-money, portal & media, online marketing and professional sports. Rakuten is expanding globally and currently has operations throughout Asia, Western Europe and North America. Founded in 1997, Rakuten is headquartered in Tokyo, with over 10,000 employees worldwide.

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Company:
Play.com
Website:

Established in 1998, Play.com is an award-winning retail business. We’ve seen massive growth over the past decade and now offer our customers a choice of nearly 8 million products.

As well as offering our customers a fantastic range of great value products, we also offer a huge range of career opportunities from Web-Designers to Financial Analysts, and of course great Product Buying roles.

Lifestyle, Entertainment and fun are at the heart of our business and you’ll find that ethos runs…

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