Recently I mentioned an excellent article on how to improve your app descriptions. There is more to showcasing your apps than a great description of course – you need to give reasons for a potential customer to read your description.
I just read a very good list of tips from a successful iOS app developer explaining how he spruces up his screenshots, chooses his app names, what he does to visually differentiate his free and paid versions along with some tips on copywriting app descriptions.
It is always great to hear about marketing from a successfull app developer, and you can find the article here:
Spruce Up That App Store Product Page
It takes some work to implement the tips, but the end result looks great.
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