It had to happen sooner or later, and rightfully so. The FTC is launching an investigation into in-app purchases after several complaints from consumers, mostly parents.
FTC Chairman Jon Leibowitz had this to say:
“We fully share your concern that consumers, particularly children, are unlikely to understand the ramifications of these types of purchases. Let me assure you we will look closely at the current industry practice with respect to the marketing and delivery of these types of applications.”
Read the full article, including what Apple said to Capcom after they received multiple complaints about their app “Smurfs’ Village”.