Both US presidential candidates pushing iPhone apps

It’s an election year, iOS devices are almost everywhere, and that’s why both US Presidential candidates this year are already pushing iPhone apps. Governor Mitt Romney, the presumptive Republican nominee, has released an app called Mitt’s VP — he plans to announce his choice for Vice President from that app first, and there’s other sharing and notification features coming in the app as well.

President Barack Obama has made a lot of waves for using digital media in his campaigns, and so of course there’s an official Obama for America app. That app also shares news and allows for social sharing about the Obama campaign, and allows users to sign up to volunteer at campaign events, or help get out the vote in other ways.

Apple’s platform consists of a huge audience of well-connected people, so it’s no surprise that the presidential election is reflected in the App Store. As we get closer and closer to November’s election here in America, it’ll be interesting to see how the candidates use these apps to reach out to their voter base.

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Both US presidential candidates pushing iPhone apps originally appeared on TUAW – The Unofficial Apple Weblog on Wed, 01 Aug 2012 19:00:00 EST. Please see our terms for use of feeds.

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